Popular Host Shares his Tips, Comic Con and Geek TV’s Chris Gore
Chris Gore is a frequent host on Comic Con and Geek Culture stages around the world, plus on dozens of TV shows.
On a weekly basis, he battles publicly to keep a panel of personalities in line, with egos and eccentricities, from world-famous filmmakers and comic book artists to eager up-and comers in pop culture.
Today I sat down with Chris Gore, the writer / director / producer of “Attack of the Doc!” to ask him all about his hosting tips.
“Attack of the Doc!” is written, directed & produced by Chris Gore.
This deep dive documentary features pop icons including Wil Wheaton, John Cena, Joel McHale, Peter Jackson, Kumail Nanjiani, Whitney Cummings, Danny Pudi, and many more!
Attack of the Show! was unique, way ahead of its time and was a milestone that had a huge impact on geek culture. Available for streaming and more as of April 24, 2023.
You’re a world-class host, whether it’s in front of a camera or on a stage. What do you feel is the key to being a great host?
I want people who disagree with each other to be on a panel together, because I wanna come to some [agreement]. I want everyone to shake hands at the end. And ideally, maybe even hug, even though I’m not much of a hugger. Shake hands, walk away, have a sense of sportsmanship. You debated your point. I debated mine. The audience can decide how they feel about something.
Whenever I’m moderating a panel or doing something like that, I try to make sure everybody gets a chance to talk. And if I see somebody dominating too much, I’ll get them to pull back. I’ll say, ‘Hey, everybody, for two minutes, give me your opinion on this, and then I’ll go down the line.’
I also want people to feel welcomed, even whether I personally agree with their opinion or not, doesn’t matter. I want people to feel welcome in that space.
When it comes to doing TV, I had no TV experience when I started doing television. My first real TV job was on a show called “The X Show”, which was a show on late night on FX. It was like “The Man Show”, but kind of like “The View” with guys, and I was the movie guy.
So I had to learn, but I didn’t care about being on television, whereas everyone else I was surrounded by really wanted to be on TV. I think because I didn’t care, that helped me because I didn’t care if I got the job or not. I’m a stay-at-home dad writing a book right now about movies. I don’t have time. The TV thing is kind of interrupting my schedule. The less I cared about being on TV the more jobs I got offered.
I didn’t realize this [at first]. But truthfully, to be on television, you need to learn how to walk up to your spot, which is usually a piece of tape on the floor. So you gotta ‘meet the spot’, okay?
You’ve gotta look at the teleprompter and you read what’s on the teleprompter, but you pretend you’re not reading; you pretend you’re actually talking to a person. So you read, but act like you’re actually not reading.
And that’s pretty much it.
I just told you everything. You could go to college and learn how to be on TV. I just gave you the 30 second summary. Walk up to a piece of tape and be able to read where it sounds natural.
I was fortunate enough that some of the stuff was scripted for me, but when it came to my opinion, that was me talking off the top of my head. And I always felt like whenever I did DVDs Day on ‘Attack of the Show’ or other television that I did, I always felt like I was in a race. ‘I’ve got four minutes. I’m gonna give you as much information in four minutes as possible. We’ll come to a conclusion: buy, rent, or pass. Then, see you next week [where] I’ll be on for another four minutes.’
“Attack of the Doc!” is written, directed & produced by Chris Gore, produced & edited by Bobby Schwartz, co-produced by Walter Areas, with additional co-editing by Anthony Ray Bench and Phillip H. Eubanks, and with an original score composed by Austin Smith. This deep dive documentary features pop icons including Wil Wheaton, John Cena, Joel McHale, Peter Jackson, Kumail Nanjiani, Whitney Cummings, Danny Pudi, Eric Andre, Jerry Stiller, Joe Rogan, Jimmy Fallen, Kel Mitchell, Anne Meara, Stan Lee, Sara Jean Underwood, Carrie Keagan, Riley Steele, Tom Green, Anthony Daniels, Michael Winslow, Joey Kern, Joan Rivers, Chris Hardwick, Robert Kirkman, Greg Nicotero, Jessica Chobot, Tony Hawk, and Alison Haislip, among others as we search for the truth.
“Attack of the Show! was unique, way ahead of its time and was a milestone that had a huge impact on geek culture. Its core audience is one of the most coveted around the globe. I think viewers of the original show will be down for learning the history of the network and the show which helped usher in the age of nerd culture. Frankly, G4TV and Attack of the Show! are responsible for making it cool to be a nerd,” states Gore. “And at the end of the day, I hope the documentary entertains fans and reminds them of a time when a TV show could be dangerous and provide some laughs without fear of being canceled. Everyone who worked on the documentary is a super fan, so this movie was made by fans for fans.”
Attack of the Doc! Synopsis
Before the rise of big tech, social media and Marvel movies, Attack of the Show! chronicled nerd culture’s unlikely acceptance as mainstream. G4TV’s flagship show launched the careers of hosts Olivia Munn and Kevin Pereira and was beloved by fans – a unique celebration of geek culture before it was cool. Diving into colossal cream pies, wearing fat suits for comedy and putting internet servers where the sun don’t shine – anything could happen on an episode of Attack of the Show! It’s been years since the show went off the air and one question has lingered: what really happened to G4TV and Attack of the Show? Enter Attack Of The Doc! — the new film written and directed by Chris Gore, promises to answer one of pop culture’s longest running mysteries.
Available now and watch the trailer here.
Follow the documentary and its journey available on Video on Demand and TVOD/Digital platforms on April 24th, 2023, which is the 21st Anniversary of the launch of G4TV.
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A Month of Flavor: Celebrate Momed Atwater Village ’s 10th Anniversary with Immigrant Chef Dinner Series
Owner Alex Sarkissian and Chef Vartan Abgaryan Celebrate Momed Atwater Village ’s 10th Anniversary With Four Renowned Chefs & Monthlong Immigrant Chef Dinner Series
Celebrate Momed Atwater Village ’s 10th Anniversary with Immigrant Chef Dinner Series
Momed in Atwater Village is turning ten this September, and to celebrate a decade of culinary excellence, Owner Alex Sarkissian and Chef Vartan Abgaryan are bringing back the beloved “Immigrant Chef Series.”
This special event, kicking off on September 9th, will feature four extraordinary Monday night dinners, each showcasing the talents of renowned Los Angeles chefs with rich immigrant backgrounds.
Starting September 9th and continuing each Monday throughout the month, guests can indulge in a unique Seven-Course Tasting Menu ($80 per person) served family-style, featuring dishes crafted in collaboration with Chef Abgaryan.
Each evening will highlight the diverse cultural and culinary heritages of the guest chefs, creating a vibrant tapestry of flavors that truly celebrates the richness of Los Angeles’ immigrant communities.
The Momed 10th Anniversary “Immigrant Chef Series” lineup includes:
Chef Susan Yoon
Monday, September 9th
Chef Susan Yoon
Orsa & Winston, Wolfdown, 71Above
Chef Nakul Mahendro – BADMAASH
Monday, September 16th
Chef Nakul Mahendro
Chef Wesley Avila
Monday, September 23rd
Chef Wesley Avila
Guerilla Tacos, KA’TEEN, MXO Steakhouse
Chef Vivian Ku
Monday, September 30th
Chef Vivian Ku
Momed cocktails
Complementing the culinary experience, guests can also enjoy Five Specialty Cocktails and Five Specially Selected Wines by the glass, all priced at just $10 each.
But the celebration doesn’t stop there!
To keep the festivities going, Momed will offer Happy Hour “all night” at the bar from Sunday through Thursday all throughout September.
Additionally, in the spirit of giving back, Momed will donate 5% of the proceeds from each dinner to five organizations committed to immigrant and refugee affairs: Armenian Relief Society (ARS), Immigrant Center for Women and Children (ICWC), International Rescue Committee (IRC),Legal Aid Foundation of Los Angeles (LAFLA), and the Coalition for Humane Immigrant Rights of Los Angeles(CHIRLA).
Momed’s 10th Anniversary “Immigrant Chef Series” promises to be a flavorful and festive celebration of culture, community, and culinary artistry.
Don’t miss this special event and mark your calendars and make your reservation today!
For more information on Momed’s 10th Anniversary “Immigrant Chef Series” coming up on Monday, September 9th, 2024, Monday, September 16th, 2024, Monday, September 23rd, 2024, and Monday, September 30th, 2024, from 5:00 pm to 9:30 pm.
Please visit www.AtMomed.com to make your reservations, and for further information call Momed directly at 323.522.3488.
About Momed:
Momed, owned by Alex Sarkissian and short for “Modern Mediterranean,” offers a fresh take on the diverse flavors of the Mediterranean basin, emphasizing seasonality and sustainable ingredients. Since opening its doors in 2014, Momed Atwater Village has become a cherished dining destination in Los Angeles, known for its warm ambiance, inventive cuisine, and commitment to community. With Chef Vartan Abgaryan now at the helm, Momed continues to push culinary boundaries while honoring its Mediterranean roots.
About Chef Vartan Abgaryan:
As a child growing up in Los Angeles, Vartan Abgaryan was deeply moved by the way his family’s Armenian American culture celebrated all occasions, both happy and somber, with food. Inspired by the pure joy of cooking and how food brought many generations together, Abgaryan decidedly embarked on a career in the culinary realm. Educated at Le Cordon Bleu, Abgaryan graduated in 2004 and went on to cook at the famed Andre Soltner restaurant Lutece for one and a half years. In 2006, he moved back to the West Coast to be closer to his family, where he worked at Red Pearl Kitchen, followed by three years as Executive Chef at A Restaurant in Newport Beach. He then headed inland to accept the position of Executive Chef at Public Kitchen and Bar at the Hollywood Roosevelt Hotel, where he received 2-stars from the Los Angeles Times food critic and was mentioned as a ‘Restaurant to Watch’ in Esquire magazine by Food Writer and Critic John Mariani.
In 2012, Abgaryan joined the Eastside’s iconic Cliff’s Edge as Executive Chef. Here, he successfully took the eight-year-old neighborhood restaurant and made it relevant again. At Cliff’s Edge, Abgaryan became known for his highly seasonal approach to ingredients and his stunning presentation of dishes – Eater Los Angeles’ Matthew Kang commented that his dishes were “among the most beautiful plating in the city.” In 2014, Cliff’s Edge was awarded three stars by LA Weekly’s Restaurant Critic, Besha Rodell.
After a successful run, he elevated his role, quite literally, by opening 71Above – the highest restaurant west of the Mississippi, in July 2016. Since opening, the restaurant has received great critical acclaim and put Abgaryan on L.A.’s culinary heat map. Under his hand, 71Above was awarded 3-stars by LA Weekly, and Los Angeles Magazine named it ‘one of the Top Ten New Restaurants of 2016,’ with Critic Patrick Kuh remarking that “the experience is luxury that reflects on-point execution.” The Los Angeles Times’ beloved Jonathan Gold called his Suckling Pig dish “something out of a charcuterie dream.”
After serving over 300 diners a night at elaborate helicopter-hovering heights, Abgaryan had become one of the city’s most talented and respected chefs. When an opportunity presented itself to bring a refined culinary experience to Abbot Kinney Boulevard, considered by many to be “America’s coolest block,” he took it. Abgaryan’s culinary endeavor, Yours Truly, with partners Dave Reiss (formerly of Salt Air) and Paul Pruitt (Founder of New School), allowed him to focus less on the number of guests and work within a more intimate dinner setting. Continuing to build dishes blending flavors from many cultures, Abgaryan’s dinner menu exhibited a multi-cultural approach to each dish, combining ingredients from the Middle East, Asia, and Europe.
In February 2023, Abgaryan took on a new challenge as the Chef at Momed in Atwater Village, where he continues to bring his creative vision and dedication to seasonal, culturally rich cuisine.
Santa Monica’s Mon Ami “First Class to Spain” Sept 19 Experiential Dining Brings Barcelona to Your Table
Santa Monica ‘s Mon Ami “First Class to Spain” Sept 19 Experiential Dining Brings Catalonia to Your Table
If you’re not already familiar with Mon Ami, you’re missing out on one of Santa Monica’s tastiest hidden gems.
Tucked behind the crowds on Ocean Avenue, this hidden courtyard restaurant feels like the best-kept secret for cocktails and bites near the beach.
Nas Negahban’s Mon Ami “First Class Experience’ takes Your Tastebuds to Barcelona
Under the guidance of Nas Negahban from Pacific Coast Group, a seasoned traveler with a passion for authentic culinary experiences, Mon Ami strives to mirror the richness of Mediterranean cultures in every aspect.
The Mon Ami event series will launch September 19.
Reservations to the Barcelona First Class Series Event: https://resy.com/cities/santa-monica-ca/venues/mon-ami?date=2024-09-19&seats=2&query=Mon%20ami&activeView=list
Pricing is: $95 plus tax and gratuity for the 4-course food menu
Or $125++ for the food menu and 2 included drinks.
Mon Ami Chef explaining tonight’s dishes
Speaking on his inspiration and Mon Ami’s concept, Nas explains:
“I’ve always had a passion for building new concepts and brands across various industries.
We currently have a few restaurants in Spain and other countries
but Santa Monica is home. ”
Nas Negahban
Mon Ami is the true Mediterranean experience.
With an emphasis on a variety of culinary dishes and spices and inspired spirits with an enhanced flair attached to it from several countries located on or by the Mediterranean Sea such as Spain, Greece, Italy, France, Morocco, & many more with a lot of their food curated and selected from the local Santa Monica Farmers Market.
First Class Series Event on September 19 – Extraordinary Journey to Barcelona
The First Class Event Series includes 2 items from Mon Ami’s drink menu (specialty cocktails or wine)… and dishes from their food menu:
- appetizer
- first course
- second course
- choice of 3rd course
- and choice of dessert
If that sounds like a lot, it is. And not in a “I’m stuffed and need to roll home” kind of way.
Incredible flavor.
Diversity.
Filling.
But you leave feeling pleasantly fulfilled. Not heavy.
For me, that’s incredibly important.
Mon Ami’s First Class Series is a great idea for date night, for a casual business dinner, for a birthday or celebration.
Most importantly, it creates memories. It’s been a few days since my dinner, and I’m still remembering it and smiling.
Mon Ami’s Blackberry Mojito
Mon Ami’s Blackberry Mojito
Mon Ami’s Catelonia Margarita
Mon Ami’s Catelonia Margarita.
The dinner started with a light appetizer, perfect to ignite your appetite.
Mon Ami; Amuse Bouche (Iberian Jamon with Burrata, Calabria Chile on a crustini)
Amuse Bouche (Iberian Jamon with Burrata, Calabria Chile on a crustini)
Light with a good crunch and subtle flavor.
Equally important, the perfect conversation starter. If your dining table has a quiet moment, the arrival of this plate sparks smiles, giggles and reactions.
Mon Ami; Tapas Trio: Truffle mushroom, Chicken Mousse with a Pickled Onion, Spicy Tomatoes and Pepper
1st Course
Tapas Trio: Truffle mushroom, Chicken Mousse with a Pickled Onion, Spicy Tomatoes and Pepper
This is the first feel of diversity. Flavor, mouthfeel; each of the three delivered a different experience. From subtle, to bold, to a kick of spice.
Is your dinner Instagrammable? It is if you’re at Mon Ami.
All evening long diners were taking pics of their meals. Why? Sure, it’s delicious. But the plating. Beautifully well-designed and playful.
Mon Ami takes their flavor seriously, but has fun creating each dish into art.
Mon Ami; Grilled Octopus with Patatas Bravas
2nd Course
Grilled Octopus with Patatas Bravas
The grilled octopus is tender and juicy, paired well with crispy fried potatoes and drizzled with red sauce. It made you hungry for what’s next…
Mon Ami; Marinated Skirt Steak with a side of Spanish Rice and Roasted Zucchini
3rd Course
Marinated Skirt Steak with a side of Spanish Rice and Roasted Zucchini
Don’t forget, the 3rd course has options: steak vs pasta.
Choosing skirt steak because it’s commonly a tougher cut and I was curious to see how Mon Ami’s skilled chef would create a heavenly plate. Here, the marinade brought out the tender juicy flavor that we hoped for. Well-prepared.
Our table shared smiles, giggles and mmmm’s with each bite.
Mon Ami; Crema Catalona with Shaved Chocolate and Berries
Dessert
Crema Catalona with Shaved Chocolate and Berries
Again, dessert offered choices. Dessert was between Crema Catalona and Sorbet. I chose the Crema because I wanted to see how the Chef and his kitchen would prepare the dish. His choices were impressive so far and I chose to trust his instincts.
I’m glad I trusted him.
It was perfect for me. To be clear, I don’t want a mountain of sugar. I want 5 bites of flavor and pleasure.
If tonight had been a date, sharing 2-3 bites each would have been the perfect evening to a perfect dinner.
Born and raised in Santa Monica, Nas is committed to elevating his hometown’s hospitality scene to reflect the sophistication of beachside cities he has encountered abroad.
This is present in every aspect of MON AMI’s ambiance, from its lush indoor-outdoor seating surrounded by greenery to its late-night live entertainment and picture-perfect cocktails. MON AMI is meticulously curated to enchant and immerse guests.
The event series will launch September 19 at the Mon Ami Santa location.
Reservation to the Barcelona First Class Series Event: https://resy.com/cities/santa-monica-ca/venues/mon-ami?date=2024-09-19&seats=2&query=Mon%20ami&activeView=list
You can also email events@monamism.com if you have any questions or want to book over the phone.)
Pricing is: $95 plus tax and gratuity for the 4-course food menu or $125++ for the food menu and 2 included drinks.
Mon Ami will offer a complimentary taste of the sangria upon arrival.
Taste Temecula, Fun Roadtrip South of LA ! Bold flavor, Rich fruit, lingering finish: Leoness Cellars earns 6 90+ Point Wines from Wine Spectator
Taste Temecula, Fun Roadtrip South of LA ! Bold flavor, Rich fruit, lingering finish: Leoness Cellars earns 6 90+ Point Wines from Wine Spectator
Temecula’s Leoness Cellars earns 6 90+ Point Wines from Wine Spectator
Leoness Cellars, a celebrated winery and restaurant in the picturesque Temecula Valley, has once again been honored for its exceptional winemaking prowess.
Leoness is a Temecula must-visit destination for wine lovers
In the latest review by Wine Enthusiast, six of its selections earned impressive 90+ point scores, further cementing Leoness as a must-visit destination for wine lovers.
In addition, Leoness Cellars’ restaurant was recently ranked in the top five best winery restaurants in the nation by USA Today, which has been praised for its stunning Temecula Valley setting and culinary team that masterfully fuses French cooking techniques with modern Californian cuisine to create a diverse menu designed to pair beautifully with its award-winning wines.
Temecula’s Leoness Cellars also ranks Top Five Best Winery Restaurants based on USA Today
These recognitions serve as a continued testament to Leoness’ unwavering commitment to producing wines of the highest caliber while delivering a fine dining experience for visitors from around the world.
Leoness Cellars’ six 90+ point wines include:
- 2021 VS Syrah Alessandro Vineyard, Summit Block (92 points) – This Syrah stands out with its intense flavors and remarkable aging potential. Wine Enthusiast writer-at-large, Matt Kettman notes, “Baked fruit and woodspice on the nose, with hickory smoke and rich berry flavors on the palate. Ideal for cellaring until 2039.”
- 2021 VS Syrah Alessandro Vineyard, Foundation Block (92 points) – Celebrated for its complexity, this wine offers a deep blend of rich fruit and earthy notes. Kettman describes it as featuring “roasted fig, black plum, and fig flavors, heavily spiced with nutmeg, clove and allspice.”
- 2021 VS Syrah Dragon’s Den Vineyard (92 points) – Known for its bold flavors and smooth, lingering finish, this Syrah boasts “Cabernet-like aromas of pepper, cocoa, and dried berry, with charred plum and berry flavors complemented by bay leaf and anise,” according to Kettman.
In addition to these standout selections, three other wines have also achieved critical acclaim but are currently sold out: The 2021 Signature Series Grande Mélange (91 points) captivated with its balanced ripe berries and subtle spice
The 2021 Signature Series Eloquent (90 points) showcased Leoness Cellars’ artistry with its rich, silky texture and refined barrel notes.
Finally, the 2021 Signature Series Syrah (94 points) was celebrated as a collector’s item, praised by Wine Enthusiast for its rugged, earthy aromas and complex flavors.
In addition to its success with Wine Enthusiast, Leoness has also earned the distinction of ranking number five in USA Today’s 2024 list of Best Winery Restaurants in the United States.
The Restaurant at Leoness Cellars has risen in prominence not only for its award-winning wines but also its “stunning views of both the vineyards and surrounding mountains, creating the perfect backdrop for dining and drinking.”
USA Today describes The Restaurant at Leoness Cellars as a culinary gem, where seasonal fare, such as wild mushroom risotto and grilled local yellowtail, are expertly paired with Leoness Cellars’ wine selections, creating an unparalleled dining experience. The accolade highlights the winery’s commitment to excellence in both winemaking and hospitality.
“We are honored to receive these prestigious accolades from both Wine Enthusiast and USA Today,”
Rebaux Steyn
CEO and co-founder of Temecula Valley Winery Management and owner of Leoness Cellars
“Crafting exceptional wines and creating unforgettable experiences for our guests is the cornerstone of what we do. We are proud to be recognized for our achievements in both areas.”
As Leoness Cellars continues to garner recognition for its exceptional wines and dining experiences, guests are invited to explore all that the winery has to offer.
Whether through guided wine tours, educational tastings, dining or weddings and special events, Leoness Cellars delivers the perfect wine experience in the heart of Temecula Valley.
To learn more, visit www.leonesscellars.com.
ABOUT LEONESS CELLARS: Founded in 2002, Leoness Cellars is a prestigious winery and restaurant situated in the scenic Temecula Valley of Southern California. Renowned for its exceptional wines and innovative approach, Leoness Cellars offers a rich array of experiences, including guided wine tastings, immersive vineyard tours, a vibrant wine club membership program and engaging wine education sessions.
Guests can savor a unique dining experience at the top-rated Restaurant at Leoness, which features a sophisticated blend of French cooking techniques and modern Californian cuisine curated to create a diverse menu that pairs beautifully with its wines. The estate also serves as an elegant venue for weddings and special events, providing an unparalleled setting for creating unforgettable memories.
Discover more about Leoness Cellars and its offerings by visitingwww.leonesscellars.com.
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Cuyama Buckhorn brings back Famous ‘Jonathan Gold’ Ostrich Burger 30 years later
Cuyama Buckhorn brings back Famous ‘Jonathan Gold’ Ostrich Burger 30 years later
High Desert’s Cuyama Buckhorn brings back Famous ‘Jonathan Gold’ Ostrich Burger 30 years later
Thirty years ago, then Chief Food Critic of the Los Angeles Times, Jonathan Gold ventured out to New Cuyama because he’d heard that Cuyama Buckhorn was serving Ostrich Burgers and he was set on trying one.
“Paris has the Eiffel Tower, Agra has the Taj Mahal . . . and New Cuyama has the ostrich burger”
His review, “Which Came First?…” was about his visit to this remote roadside motel in California’s high desert to experience the burger.
“Paris has the Eiffel Tower, Agra has the Taj Mahal . . . and New Cuyama has the ostrich burger,” the article began.
In the past few years, Cuyama Buckhorn has once again become a destination worth driving to, and not just for the novelty of ordering an Ostrich Burger.
Guests now come for the accommodations and the amenities this modern resort now has to offer. Whether it be to experience the culinary offerings and local farm-to-table fare, or to have a beverage at the Buckhorn Bar where some of the state’s best cocktails are being made, the resort is notable for much more than ostrich burgers these days.
In honor of Jonathan Gold, and the thirtieth anniversary of his visit to this remote outpost just two hours from Los Angeles, the Ostrich burger will be making a comeback– and an elevated one at that on what would have been Gold’s birthday, July 28th.
The new Ostrich Burger, the Ostrich Smash ($28) is made with Ground Ostrich, Molasses Onions, and Santa Barbara Cheese Company’s Sheep’s Milk Gouda served on toasted Rye bread and a side of pickled vegetables.
As Gold remarked:
“To be honest, the only point in eating an ostrich burger
may be to be able to say that you’ve eaten an ostrich burger…
Ostrich burgers may not be much of a tourist attraction,
but how many times can you visit the Louvre?”
WHEN:
Burger will be available starting July 28, 2023, Jonathan Gold’s birthday
PRICING:
Burger – $28
T-shirt – $28
WHERE:
4923 Primero Street, New Cuyama, CA 93254
Cuyama Buckhorn is located 1 hour east of Santa Maria, and 2 hours north of Los Angeles.
INFO:
Call (661) 766-2825 or visit https://www.cuyamabuckhorn.com/to reserve
E-mail: hello@cuyamabuckhorn.com
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Paso Robles’ Serial Wines Becomes ‘Official Wine’ of San Diego International Film Festival
Paso Robles’ Serial Wines Expands with Flavor and Filmmaking as ‘Official Wine’ at The San Diego International Film Festival
SERIAL WINES, PASO ROBLES FURTHER EXPANDS WITH TWO NEW BLENDS
Serial Wines, within the John Anthony Wine & Spirits portfolio, introduces two new wines in this series of winesshowcasing the exciting and fast-growing Paso Robles AVA: NEW Serial White Blend and NEW Serial Red Blend.
This extension of the Serial Wines collection comes days following the company’s announcement of expansion plans under the new name of John Anthony Wine & Spirits by Founder and CEO, John Anthony Truchard.
Paso Robles’ Serial Wines
The two new blends join Serial Paso Robles Cabernet Sauvignon already in distribution, plus a series of exclusive, AVA-designate and single-vineyard, direct-to-consumer offerings The new blends have been crafted to showcase the incredible biodiversity from Paso Robles—America’s favorite wine region (source: USAToday 2023).
“Creating Serial, a series of wines from the Paso Robles AVA,
has been a very exciting journey since our inaugural release in 2017.
This region has earned its place on the world-class wine stage with outstanding quality and value and we’ve seen demand sky rocket,”
John Anthony Truchard
Founder and CEO
John Anthony Wine & Spirits
“Adding new Serial White Blend and Serial Red Blend to Serial Cabernet really leans into the diverse terroir that Paso has to offer with unique, interesting, and unexpected blends that have exceptional depth and complexity. Exploring and investing in this fast-growing wine region has been rewarding and it was wonderful to see the reception to these wines at the Food & Wine Classic in Aspen—some of the world’s most discerning wine lovers.”
The new 2023 Serial White Blend…is lively, lush, and layered
The new 2023 Serial White Blend, Paso Robles is lively, lush, and layered featuring Chardonnay supported by Viognier, Clairette Blanche, and Albariño.
Refreshingly acidic with a richness that lingers, this White Blend offers round flavors of lemon meringue, white peach, ripe pear, and marmalade, accented with a touch of marzipan on the finish. Gratifyingly complex and balanced, this wine was aged on neutral French oak with a kiss of lightly-toasted Acacia.
2021 Serial Red Blend…melds power with elegance for depth and richness
The Bordeaux-Rhône style 2021 Serial Red Blend is a dynamite blend of Cabernet Sauvignon, Petit Sirah, Syrah, Tempranillo, and Grenache that melds power with elegance for depth and richness. Aged in a blend of French and American oak, this wine boasts explosive flavors of raspberry, strawberry crumble, and vanilla with notes of cedar and fresh leather on a sumptuous finish.
“Serial Wines are made in partnership
with several, small Paso Robles growers across Districts and sub-AVAs that I’ve known, or met through friends of friends
from when I first started my career here,”
Jeff Kandarian
Executive Winemaker
John Anthony Wine & Spirits
“The Serial Tasting Lounge opened in 2022 with multiple District and Vineyard-Designates and it’s become a destination to enjoy the diversity of this winegrowing region right in the heart of downtown Paso Robles. For the new Serial White Blend and Serial Red Blend, we sourced multiple varietals from several growers across the region, as well as our own estate. These new wines will be available nationally, so for those who have yet to visit here, they are an exceptional way to experience Paso’s stunning terroir.”
Paso Robles’ Serial Wines as ‘Official Wine’ at The San Diego International Film Festival
Debuted at the 2024 Food & Wine Classic in Aspen last week, the two new blends have unique, original-art labels in contrast to the sleek, matte-black label on Serial Cabernet Sauvignon. The complex and evocative artwork on the new blends reflects the nuances and detail of these wines.
The Serial White Blend label depicts a young woman partially shrouded in fog with breaking clouds, alluding to Paso’s cooler microclimates where the grapes were sourced.
Gracing the Serial Red Blend, a Royal Stag stands stalwart in the pouring rain, symbolizing the regality of the Cabernet Sauvignon grape that anchors this blend and the fertility of the vineyards from which grapes were sourced.
Official Wine Sponsor of The San Diego International Film Festival
Alongside the expansion of the Serial Wines collection, the brand also announces a new partnership with The San Diego International Film Festival as Official Wine Sponsor. Celebrating over 20 years as a premier event on the international film festival circuit, the festival will take place October 16th to 20th, 2024, with pre-festival Film Insider Series events June through August, hosting over 10,000 discerning film lovers in Balboa Park and La Jolla.
“The Serial brand has a lot of layers—from Executive Winemaker Jeff Kandarian’s deep knowledge from his early career in the Paso Robles AVA, to the artistry of the wines showcasing tiny vineyards, and the complexity and versatility of the wines themselves,” said Sarah Montague, Chief Marketing Officer, John Anthony Wine & Spirits.
“So as we looked for a platform that shared Serial’s values of curiosity, discovery, community, and sensory storytelling, film festivals emerged as a perfect fit. We are honored to pour our wines for San Diego International Film Festival goers, celebrate the power of film with every pour, and amplify the enjoyment of every story told with these exceptional wines. ”
To celebrate this exciting partnership, Serial Wines and San Diego International Film Festival are hosting a thrilling opportunity for wine and film aficionados to enter for a chance to win a trip to the October festival. One lucky winner could win a round-trip airfare for two to San Diego, hotel accommodations, and two four-day passes to the San Diego International Film Festival.
Wine lovers can find more details, including rules and how to enter, at https://www.serialwines.com/sdfilmfest.
For more information about Serial’s series of outstanding Paso Robles wines and how to stock them please visit SerialWines.com/Trade.
Experience the Serial Tasting Lounge in downtown Paso Robles or meet us at The San Diego International Film Festival, and learn about other upcoming events at SerialWines.com.
Follow @SerialWines on Facebook and Instagram for Paso Robles wine news from Serial and more chances to win.
About Serial Wines
Serial Wines is a series of wines sourced from across the diverse Paso Robles AVA and its 11 Districts, conceived in 2015 by Vintner, John Anthony Truchard and produced by Executive Winemaker, Jeff Kandarian—who started his career in Paso Robles and has a deep understanding of its terroir.Working with like-minded, meticulous winegrowers, the Serial Wines collection includes: varietal-specific, nuanced blends, AVA-designate, and single-vineyard releases which express the best of the region.
Part of the John Anthony Wine & Spirits portfolio, Serial Cabernet Sauvignon and NEW Serial White Blend and Serial Red Blend are available at fine wine retailers. An extended selection of limited releases can be purchased online through the winery at SerialWines.com and at the stunning Serial Wines Tasting Lounge within the Historic Odd Fellows Building, downtown Paso Robles—named USA Today‘s 10Best new wineries in 2022.
About The San Diego International Film Festival
The San Diego International Film Festival is the region’s premier film event and one of the leading stops on the independent festival circuit. The Festival offers a totally unique film experience; including world premieres, never before seen studio releases and the best in independent filmmaking.About John Anthony Wine & Spirits
John Anthony Wine & Spirits, established by Founder and CEO John Anthony Truchard includes John Anthony Vineyards, Serial Wines, Weather Wines, and JaM Cellars. John Anthony Vineyards produces exclusive wines created from small vineyard sites in Oak Knoll District, Carneros, Calistoga and Coombsville regions, all available in the winery’s downtown Napa Tasting Lounge.Serial Wines is a curated collection of wines from Paso Robles and beyond—lush, and vibrant, sourced from exceptional vineyards in this exciting wine region. Weather Wines is a collection of Burgundian varietal wines grown in their most-perfect microclimates and highlighting the dynamic relationship between vines, terroir, and the elements.
JaM Cellars was founded in 2009 in response to the downturn in the economy and experienced triple-digit growth in its early years by offering wines made in the tradition of great California winemaking at accessible sub $20 price points.
Today, Butter Chardonnay from JaM Cellars is the #2 selling Chardonnay above $13 in the U.S. (source: Nielsen scan data 2024).
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Your Coffee Can (and Should) Taste Better, explains Maurice Contreras at Volcanica Coffee
Your Coffee Can (and Should) Taste Better, Maurice Contreras at Volcanica Coffee
Just about everyone has their coffee preferences. But the truth is, most of us aren’t enjoying coffee the best it can be and we don’t even know it. The beans, the grinding, the flavor (or lack thereof).
And before you ask, nope, good coffee doesn’t need to be expensive. Actually most great coffee is more affordable than the bad stuff you’re currently drinking. True story.
But I wanted to get answers and advice from a coffee expert, so I had a conversation with Maurice Contreras from Volcanica Coffee.
Maurice Contreras, Volcanica Coffee
Native Costa Rican Maurice Contreras started Volcanica Coffee to import excellent-tasting coffee from volcanic regions, such as his homeland, to consumers. He started the company in his garage and now operates a coffee plant near Atlanta with 20 employees, including his wife and two adult children.
What is your favorite thing about coffee?
My favorite thing I like about coffee is really the flavor. That actually was how I got started. I’m from Costa Rica and for a long time I would do annual trips with the family. It was a family vacation. One of our trips we did a coffee farm tour. And just got to learn about coffee. And this is back in 2004. One of the things that dawned on me is how coffee in Costa Rica was so much better than coffee in the United States. I just didn’t understand why a 3rd world country had better coffee. The quality of coffee in the United States has really come down over several decades. So that’s when I thought that there was an opportunity to bring better tasting coffee or specialty coffee as it’s known today to the United States. That was really how it got started. It really was more about the flavor and just enjoying the richness of a Costa Rican coffee.
Is there a simple reason why first world coffee just isn’t as good?
Yeah, the general sense was because it became more of a highly produced, big production, big coffee house; and I’ll tell you a quick story. A lot of people don’t know this, the word Maxwell House, it actually is a chain of hotels. Some of them are still in existence. And so Maxwell House started from the Maxwell House Hotel in Memphis, Tennessee. They served breakfast and they had really good coffee and it became really popular. It became very famous, and then eventually it became its own brand Maxwell House, and then it ended up getting acquired by corporate conglomerates. And that really good tasting coffee just turned into [not-great] coffee.
So that’s really what happened to coffee in the United States. At one time, back in the 1920s, 1930s, 1940s, people would really appreciate good coffee and then just kind of lost sight of what good coffee was.
From a coffee lover’s point of view, what would you say to convince them to give your coffee a try?
That coffee really is an enjoyable drink to be appreciated and enjoyed for the flavor of what it is. It’s not just something to wake you up. But really coffee and all the different varieties, there’s a lot of flavor notes, a lot of different flavors to be enjoyed. A lot of it depends upon the different regions. My recommendation is try it out and get some good coffee with some flavor notes that you enjoy. Like, for example, Ethiopian coffees, they have a lot of berry notes, a lot of fruit tones, even red wine notes. Some of those things can really open up people’s perspective on coffee.
Before we jump more into coffee, I wanted to ask you about your background as far as the work you did before Volcanica Coffee
My career was in marketing specifically I was in the wireless telephone industry. It really was just about creating a brand. I was part of the startup team at TracFone Wireless which is now a part of Verizon. I was the National Director, I created the brand. In fact, there’s still a lot of things in the brand that I created. I had a passion for marketing.
It was kinda like, “Hey, gee whiz, what if I created my own brand and just created a business?”
And so I actually was on a hunt for a couple of years thinking what would be a good business? And then I just kind of stumbled on coffee because it was staring me in the face.
There’s such a message in there. The success you’re currently riding is because you took industry knowledge of marketing, a personal passion for coffee, and took the risk of putting them together in a business start-up.
Yep, that’s true. It was a risk because I was making a good living, I had a young family, I didn’t wanna affect any of that. It was something part-time, working nights and weekends, that’s how it all started out. I
How did your family feel about that? Was there anxiety?
It was definitely a struggle and I loved spending time with them and being with them. But part of how I resolved that was I would just wake up early in the morning and spend 1-2 hours before I had to go to work doing this. I didn’t want to neglect my family and I didn’t.
There’s so many people out there who aspire to take those steps and they always find reasons not to, but you found a way. When people are drinking your coffee, they’re not just drinking delicious coffee, they’re supporting someone who took a huge chance, who followed his passions.
So segueing to the actual coffee part now.
Your website mentions coffee regions and how the region’s soil contributes to the taste. A lot of our audience who’s into food and wine will realize the terroir aspect is very familiar to that.
Can you pick two or three regions and explain their soil and how it contributes to the taste?
I’ll start with African coffees. Their soil is very unique. Coffees from Africa tend to have a lot of berry notes, a lot more flavor of fruit which is very unique and very different compared to coffees from Indonesia.
Indonesian coffees tend to be lower in acidity. Acidity provides flavor but they’re still very good tasting coffees, even though they’re lower in acidity.
Also the coffee in Indonesia, Sumatra, for example, Papua New Guinea, and even Hawaiian Kona coffees, those tend to have a lot of boldness. When you taste the cup, your mouth just tends to [recognize] that bold flavor, which you don’t get in African coffees. So those are a couple examples.
So really it is like old world wine versus new world wine. A noticeable difference in mouth feel depending on what region you’re going after.
When people ask, Hey, what kind of coffee should I buy? I always ask, what kind of flavors do you like? Start there. Then for people that are experimenting, try different coffees from different regions.
You mentioned that you’re from Costa Rica. So tell us more about the Costa Rican volcanic regions.
It’s the most popular coffee growing region in Costa Rica, the Tarrazu area, which is very mountainous, goes up to 5,000 feet above sea level south of San Jose. Very steep.
The coffee beans, because of the volcanic soil, have a lot of flavor. It’s a very mild flavor, but very flavorful as well. And because of the elevations, the beans are also very dense. They’re a harder bean. In fact, there’s a designation strictly hard bean that is used in the industry because of that.
Being from Costa Rica I came here [to the U.S.] when I was a baby. My mom would tell stories about how she would assist with her father, which is my grandfather, in the harvest. Because my grandfather was a teacher, he would work out in the rural areas of Costa Rica where the coffee bean farmers worked. They would assist during harvest time with picking coffee beans off the tree. There was the connection going back a couple generations in our family.
There has been a coffee influence throughout generations of your family.
Yes. For decades, maybe even a century, coffee was the number one product for Costa Rica. Today it’s tourism.
I’m glad you brought up tourism. We cover a lot of travel. If somebody wanted to visit Costa Rica, maybe even a specific coffee lover, is there a place you can recommend to come visit?
One of the farms that we work with actually has an Airbnb right on their plantation. We’ve had several customers that have made trips there and have gone and stayed at the house. It’s gorgeous.
More people are working from home and making coffee at home. A lot of us making coffee wrong. Can you just walk us through step by step the best way to grind and brew your coffee?
The single largest improvement in the freshness of your coffee is by grinding your beans at home. A lot of people don’t know this: buying ground coffee, because it’s in smaller particles, tends to deteriorate very quickly. So you’re not enjoying the best of what coffee can be.
So first of all, grind at home and it’s the type of grinder.
We recommend a burr grinder. The other type of grinder is a blade grinder, which is a cheap type grinder, which does not do as well as a burr grinder.
Second thing is you wanna match your grind type to how you’re brewing. So there’s different levels, how fine or how course you want the coffee. If you’re doing a French press, you want to have a coarse grind. The opposite spectrum is an espresso grind. It’s almost like very fine sand. So if you had coarse coffee and an espresso maker, you’d have a bad cup of coffee. And the opposite too. If you had a French press where you’re using espresso ground coffee, you would not have a good tasting coffee. A lot of it has to do with the extraction and this is the chemistry behind coffee.
Then in the middle of that would be like a traditional drip grind, which most people have which is a medium coarseness of a grind type. That works best to pour over or a drip grind.
Once you buy the equipment, you’re saving quite a bit of money by doing this all at home. More value and quality out of doing it at home?
Oh yeah. A cup of coffee outside can cost $3-6. At home, 50 cents per cup. Plus you’re controlling the flavor, how hot it is and how fresh it is.
How many cups do you think the average coffee person drinks per day?
The average is between one to two cups per day. Wall Street Journal says 66% of Americans have had coffee within the last day.
So with volcanic, you’ve mentioned low acid. Tell us more.
Low acid coffee is actually a natural occurrence. There’s no additives that need to be added, at least we don’t add anything to our coffee. It’s just how it’s sourced. How it’s brewed also affects acidity.
So for example, the cold brew method tends to lower the acidity of coffee. Even more than if you brewed it traditionally in a drip grinder. It benefits people who suffer from acid reflux; and different types of indigestion abnormalities can benefit from low acidic coffee just because the pH is a higher number.
We have a lot of customers thanking us because they could not drink coffee before they heard about our low acid coffee, so now they can drink coffee again.
We have a blend of different coffees called the low acid coffee, plus 12 or 15 other coffees that are also rated as low acid. We rated them, we’ve done the pH levels on all of them, and all of them fall into that category of being lower in acidity.
Volcanica has built up a really strong community on your social media avenues. What have the results been like?
We’re on all the major socials: Instagram, Facebook, Twitter, TikTok. It’s very easy to find us. We take customer feedback really seriously. We’re always looking for input and ideas.
We’ll get a request [to] carry a type of coffee or coffee from a region and we’ll always look into it.
We offer 100% customer satisfaction. We take returns, even when the customer just didn’t like a coffee, which is no fault of ours.
When someone does suggest a new bean, a new region, is that an easy outreach to investigate, or is that a whole process?
It is a whole process.
What’s a great online shopping strategy for finding the right coffee beans?
Align yourself with a brand that has a quality product. Look at customer reviews, their roasting technique. Then it’s a matter of what type of coffee do you like? What flavor notes? Something mild? Berry notes? Lower in acidity?
So I go onto your website to buy some beans. What’s a safe way to pick a bean that I’ll probably enjoy?
We carry over 150 different coffees, which is a lot. Visiting our website you have to know your preferences. Having some [filtering/search ] tools out there would be beneficial to people helping the selection process, that’s actually on our roadmap for the future.
Part of the reason why we have 150 coffees is because we’ve been listening to our customers over the years.
Tell us something about Volcanico Coffee that not everyone knows.
We love to give back. We’ve been blessed, we’ve been very successful, so we donate 1% of our website sales to an organization called Charity Water. They build water projects in impoverished communities around the world. This year we’re actually sponsoring a well in Ethiopia for a particular town. We know that we buy a lot of coffee from Ethiopia and we’d love to give back to them.
What is the future of coffee?
The future of coffee is specially curated lots. We call them our “Private Collection”. Farmers that are actually fermenting their coffee with mango, peach, different types of fruits. We have a few of them right now. We’re hoping to be carrying more in the near future.
Our audience is listening right now. What would you like them to do?
If you’re interested in finding out more about coffee and experiencing coffee, start exploring. We offer a great cup of coffee. Great different flavors and varieties. We even offer decafs, flavored coffees, something for everybody.
Website: https://volcanicacoffee.com
Facebook: https://www.facebook.com/gourmet.coffee.beans
Twitter: https://twitter.com/VolcanicaCoffee
Instagram: https://www.instagram.com/volcanicacoffee
