This Thanksgiving, the perfect stuffing bread DOES exist – and it’s brioche. As in St Pierre Brioche Thanksgiving Stuffing
No Thanksgiving spread is complete without a hearty stuffing. While add-ins are a matter of preference, choosing the right bread is crucial. One underrated choice is eggy, rich brioche – and with St Pierre Bakery, you don’t need to go to France to get it.
Thanks to its butter and egg content, St Pierre’s Brioche Loaf provides the perfect balance of crisp toastiness while remaining soft and creamy inside, while its lightly sweet flavor adds a decadent quality that can still lean savory. Attached below is an approachable recipe for stuffing allowing for all the craveable crunch for the whole family with minimal effort required.
St Pierre Brioche Thanksgiving Stuffing
By @BrandiMilloy
Ingredients
1 loaf St. Pierre Brioche Bread
1/2 cup unsalted butter
1 medium onion, diced
3/4 cup celery, diced
3/4 cup carrots, diced
1 cup mushrooms, diced
2 large eggs
1 tbsp. fresh rosemary, chopped
3 sprigs fresh thyme, just the leaves
1 tbsp. fresh sage, chopped
1 small apple (granny smith works well), peeled and diced
Salt and pepper
Directions
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Preheat oven to 350 F. Cut brioche bread into 1” cubes and bake for about 10-15 minutes until toasted.
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Meanwhile, into a pot over medium high heat add butter until melted. Add onion, celery and carrots and cook until everything starts to soften, about 7 minutes. Add mushrooms and cook for 2 minutes longer. Remove from heat and set aside.
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Into a bowl whisk together the eggs, herbs, apples, mushrooms, and salt and pepper. Add your cooked vegetables and mix to combine.
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Pour mixture on top of toasted bread and stir to combine. Bake stuffing for about 45 minutes. If your stuffing starts to get too brown, cover until finished baking. Enjoy!
As America’s favorite brioche brand, St Pierre’s products are widely available via grocery stores nationwide as well as Walmart.
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LA Artist Victor Solomon Partners with Kendall-Jackson to Design NBA Co-Branded Wine Labels
Artist Victor Solomon Start Groundbreaking Partnership with Kendall-Jackson to Design NBA Co-Branded Wine Labels
Kendall-Jackson, renowned for producing America’s #1 selling Chardonnay and the NBA’s first official wine partner, is thrilled to announce a collaboration with celebrated artist and designer Victor Solomon, hailed for designing the NBA’s Larry O’Brien Championship Trophy.
Victor Solomon: Where Art Meets the NBA Hardwood
Victor Solomon is a Los Angeles-based contemporary artist who has carved out a unique niche at the intersection of art, design, and basketball culture. Known for his stunning, handcrafted works that reimagine iconic basketball symbols through the lens of luxury and fine art, Solomon has become a standout figure in the art world, particularly for his collaborations with the NBA. His work often explores the idea of basketball not just as a sport, but as a global cultural phenomenon, rich with symbolism, community, and artistry.
Solomon’s most notable project, “Literally Balling,” transforms traditional basketball hoops into breathtaking sculptures using materials like stained glass, crystal, and 24K gold. These pieces elevate the everyday aesthetic of the game into something sacred, almost cathedral-like, highlighting the deep reverence many fans hold for basketball. Beyond gallery installations, Solomon has worked directly with the NBA, designing custom trophies, court art, and luxury installations that blend the sport’s raw energy with high-end craftsmanship.
His artistry extends beyond aesthetics—Solomon’s work often reflects the evolution of basketball as a symbol of aspiration, community, and resilience. Whether through a stained glass backboard or a reimagined championship trophy, he bridges the gap between the streets and the art world, honoring the game’s history while pushing creative boundaries. In a league where storytelling is key, Victor Solomon’s art tells the NBA’s story through a lens of beauty, craftsmanship, and cultural significance.
Artist Victor Solomon Start Groundbreaking Partnership with Kendall-Jackson
This collaboration, rooted in mutual connections with the NBA, will feature Solomon’s artistic vision in designing the labels for the league’s first co-branded wines with Kendall-Jackson in Sonoma County, California.
The partnership will officially kick off during NBA All-Star Weekend in San Francisco, where Kendall-Jackson and Solomon will unveil the wine label designs at NBA Crossover, a multi-day fan fest event that celebrates basketball culture, part of All-Star Weekend, taking place in San Francisco February 14 – 16, 2025. Kendall-Jackson will launch a co-branded Sonoma County Cabernet Sauvignon, a Monterey County Chardonnay and a Lake County Sauvignon Blanc in August 2025.
“When we partnered with the NBA, we set out to uniquely blend the culture of wine with the excitement of the game,”
Chris Jackson
Co-Proprietor of Kendall-Jackson
“We are excited to partner with Victor Solomon and bring his extraordinary talents in connecting art with sports culture to the look of our first NBA co-branded wines. This partnership is a natural fit as we expand our relationship with the league and continue to explore unique ways to engage our audiences.”
The partnership brings together Kendall-Jackson’s legacy of craftsmanship and Solomon’s signature design aesthetic, which blends traditional artistry with modern inspirations. Victor Solomon’s prior work—including his acclaimed “Literally Balling” series that reimagines basketball through the lens of stained glass and fine craftsmanship—has earned him a reputation for pushing the boundaries of design in sports and culture.
“My work has always been about elevating the artistry within sport,”
Victor Solomon
“Partnering with Kendall-Jackson allows me to extend that vision by creating and celebrating a shared spirit of craftsmanship. My work has included collaborations with the NBA on bespoke trophies and immersive installations that celebrate the league’s iconic legacy. Through the tactile beauty of a wine label, this collaboration offers an opportunity to unite these worlds in a meaningful way.”
Solomon’s meticulous design process involves months of research and hands-on experimentation to craft pieces that are both visually stunning and deeply resonant. Recent projects include a Swarovski crystal basketball installation for the NBA’s 75th Anniversary celebration and his “Journey” sculpture series, which explores the evolution of the game through iconic materials. Upcoming works include collaborations with international museums and luxury brands, and a court refurbishing project throughout California, further cementing his role as a leader at the intersection of art and sports.
For more information about this partnership, visit www.kj.com/NBA. Follow Kendall-Jackson on all social platforms with handle @KJWines.
Join Us: DTLA’s Boomtown Brewery Celebrates 10th Anniversary Feb 21 – 23 with 3 days of Craft Beer, Food, Fun
Join Us: DTLA’s Boomtown Brewery Celebrates 10th Anniversary Feb 21 – 23 with 3 days of Craft Beer, Food, Fun
Boomtown Brewery, L.A.’s iconic craft beer haven nestled in the heart of the DTLA Arts District, is pulling out all the stops to celebrate 10 Years of brewing excellence with an unforgettable Boomtown Brewery 10th Anniversary Weekend!
Boomtown Brewery 10th Anniversary Weekend Feb 21 – 23
From Friday, February 21st through Sunday, February 23rd, 2025, beer lovers, locals, and visitors alike are invited to raise a glass (or several) in honor of a decade of incredible brews, community vibes, and epic events!
Patrons will enjoy three action-packed days of Craft Beer, Live Entertainment, LA’s Top Food Vendors, and good times.
Photo Credit: Nick Gingold / Craft Media LA
The Boomtown Tap Room—just steps from their cutting-edge brewery—will be buzzing with over eighteen Craft Beer selections, including fan favorites like BAD HOMBRE Mexican-Style Lager, Nose Job IPA, Chavez Ravine Hazy IPA, Mic Czech Pilsner, plus a rotating selection of styles including IPAs, Stouts, Sours, Gluten-free Seltzers, and more.
DTLA’s Boomtown Brewery’s Head Brewer Amber Sawicki // Photo Credit: Nick Gingold / Craft Media LA
With Head Brewer Amber Sawicki and Production Manager Benjamin Turkel leading the charge, guests can expect some exciting new releases to mark the occasion.
Friday, February 21st, 2025: Look-Alike Contest & Karaoke Kickoff (6:00 PM – 11:00 PM)
Come Dress as an LA Icon from 6:00 pm to 8:00 pm and compete in Boomtown’s Look-Alike Contest!
Maybe we will see Fast & Furious-hero Dominic Toretto, pop sensation Billie Eilish, or Dodgers’ legend Fernando Valenzuela coming to the party and winners will receive a Boomtown Hat, Shirt, and Gift Card, with One Ultimate Winner crowned to receive a Boomtown Golden Glass Membership!
Food Vendors Correas Mariscos and Word of Mouth Truck will be onsite to fuel everyone up for Karaoke Night which will start at 8:00 pm to 11:00 pm, so step up to the mic and get $2 off your next beer just for belting out your favorite tune!
Saturday, February 22nd, 2025: The Official 10th Anniversary Party (12:00 PM – 1:00 AM)
It’s Boomtown Brewery’s 10th Birthday, and guests are invited to partake in everything Boomtown has to offer!
Sip on a full lineup of new and innovative Craft Beers while enjoying a showcase of Live Bands, Stand-Up Comedy, and Trivia from the afternoon until late at night.
Food Vendors Taqueria Frontera and Vegan Hooligans will be serving all day and night, and Tripp Burger will be serving from 6:00 pm to 12:00 Midnight. At 9:00 pm, The Funk Freaks will perform, getting everyone on their feet to dance the night away.
Sunday, February 23rd, 2025: Boomtown Brewery 10th Anniversary: INFMS Beer Hip Hop Concert & Hazy Panda IPA Beer Release (6:00 PM – 11:00 PM)
Boomtown Brewery and INFMS Beer team up once again to bring the best Hip Hop show in town, featuring the return of the Hazy Panda IPA!
Boomtown will be open to the public from 12:00 Noon to 5:00 pm. Boomtown will close briefly before reopening at 6:00 PM for ticketed guests attending Boomtown Brewery’s 10 Anniversary – INFMS Beer
Hip Hop Concert & Exclusive Beer Release featuring DJ Nu-Mark (Member of Jurassic 5), Bad Neighbor (Blu & MED), DJ C-Los, DJ Mishaps, Psycho Les & Big Twins, and Food Vendor The Wingman Official, and more.
Photo Credit: Nick Gingold / Craft Media LA
This is a 21+ Event and Tickets are required.
There is limited availability, so Get Yours Now here at Boomtown Brewery’s 10th Anniversary: INFMS Beer Hip Hop Concert & Beer Release.
BOOMTOWN BREWERY: A DECADE OF COMMUNITY, CREATIVITY & CRAFT BEER:
Since its inception, Boomtown Brewery has proudly represented Los Angeles, creating unfiltered, full-flavored craft beers with integrity. As a fixture in the DTLA Arts District, Boomtown is more than just a brewery—it’s a community hub for artists, makers, and beer lovers to connect and celebrate the creative spirit of the city.
From live music and trivia nights to open mic events and food festivals, Boomtown Brewery continues to bring people together in meaningful, memorable ways.
Photo Credit: Nick Gingold / Craft Media LA
As they celebrate this milestone, the team behind Boomtown Brewery—Owners John Rankin, Alex Kagianaris, and Samuel “Chewy” Chawinga—invite you to be part of the magic.
So, mark your calendars, spread the word, and come toast to 10 years of Boomtown Brewery!
Boomtown Brewery’s 10th Anniversary Celebration will take place Friday, February 21st, 2025, through Sunday, February 23rd, 2025, with Saturday, February 22nd, 2025, being their official 10th Anniversary Celebration, from 12:00 noon to 1:00 am. Saturday, February 22nd is a 21+ Event after 8:00 pm and this event is Free to attend, and no tickets are needed.
For more information and to purchase Tickets to Boomtown Brewery’s 10th Anniversary: INFMS Beer Hip Hop Concert & Beer Release on Sunday, February 23rd, 2025, please visit Boomtown Brewery’s 10th Anniversary: INFMS Beer Hip Hop Concert & Beer Release!
Cheers to 10 years of Boomtown Brewery—here’s to many more!
Social Media: Follow Boomtown Brewery on Instagram @boomtowmbrewery, Facebook @Boomtown.Brewery, andTikTok @Boomtown.Brewery
Boomtown Brewery
700 Jackson Street
Los Angeles, CA 90012
T: 213.617.8497
Los Angeles Superbowl Parties: Best Places to Watch the Super Bowl LIX in Los Angeles: Top Bars, Rooftops, and Watch Parties
Celebrate the Superbowl with parties in Los Angeles at the Best Places to Watch the Super Bowl LIX in Los Angeles: Top Bars, Rooftops, and Watch Parties
Super Bowl LIX is shaping up to be an epic showdown, and there are plenty of reasons to be excited—especially for football fans in Los Angeles.
The game will be played at Caesars Superdome in New Orleans in 2025, bringing the championship back to one of the most electric football cities in the country. With potential powerhouse teams in contention, star quarterbacks in their prime, and evolving offensive schemes redefining the game, the stakes couldn’t be higher.
Plus, the Super Bowl’s return to New Orleans means an unmatched atmosphere, with a city known for its legendary food, music, and nightlife turning the event into a week-long festival. Whether you’re watching for the game, halftime show, or just the excuse to throw an epic party, Super Bowl LIX is set to deliver in every way.
Now if you’re not interested in all the sports socializing, and would rather stay home, don’t worry — Super Bowl LIX is airing live on FOX, and Kendrick’s performance will be available on Tubi, NFL+, the NFL mobile app, and SiriusXM. The halftime performance will showcase Kendrick’s iconic raps, and SZA will be joining him as well.
The Ultimate Super Bowl LIX Food and Drink Pairings
The Super Bowl is as much about the food and drinks as it is about the game, with fans across the country indulging in classic comfort foods paired with the perfect beverages.
Buffalo wings and ice-cold beer are the undisputed MVPs of game-day dining—whether it’s a crisp lager, a hoppy IPA, or a smooth wheat beer, the carbonation and bitterness help cut through the heat of the spicy wings.
Nachos piled high with cheese, jalapeños, and seasoned meat call for a refreshing margarita or a Mexican lager, both of which enhance the bold flavors while keeping the palate refreshed.
For barbecue lovers, smoky pulled pork sandwiches or ribs are best paired with a bourbon-based cocktail like an Old Fashioned or a rich, malty brown ale to complement the deep, caramelized flavors.
For those who prefer snacks that are easy to grab between plays, loaded potato skins or classic onion dip with chips pair well with a smooth pilsner or a light-bodied white wine like Sauvignon Blanc to balance the richness. If pizza is on the menu—another Super Bowl staple—a medium-bodied red wine like Zinfandel or a classic pale ale enhances the tangy tomato sauce and gooey cheese.
On the sweeter side, chocolate chip cookies or brownies go great with a dark stout or a creamy espresso martini, making for a winning dessert combo. No matter who you’re rooting for, the right food and drink pairings make the Super Bowl an even more enjoyable experience, ensuring that every bite and sip is as satisfying as a game-winning touchdown.
Superbowl with parties in Los Angeles
Now, on to the L.A. Super Bowl watch parties…
Grandmaster Recorders to Watch Super Bowl LIX
Grandmaster Recorders is the place to be for the Super Bowl, offering two incredible spaces to catch the big game. Their rooftop bash is legendary, letting you soak in all the action with the Hollywood Sign as your backdrop, making for a one-of-a-kind viewing experience.
But the excitement doesn’t stop there! Downstairs at Studio 71, you’ll find a cozy, dark ambiance with a state-of-the-art sound system and massive screen, perfect for an immersive game-day vibe. Whether you’re looking for high-energy rooftop views or an intimate, cinematic football experience, Grandmaster Recorders delivers an unforgettable way to watch the Super Bowl.
Learn more: Grandmaster Recorders
Location: 1518 N Cahuenga Blvd, Los Angeles, CA 90028
Paragon Bar and Grill
Paragon Bar and Grill, a favorite in the 818, is the go-to spot for an epic Super Bowl watch party every year. With delicious food, a huge selection of beers on tap, and bucket specials, it’s the perfect place to kick back and enjoy the game with fellow fans.
But the fun doesn’t stop at food and drinks—giveaways and special promotions make the atmosphere even more exciting, so it feels like everyone walks away a winner. Whether you’re there for the football, the food, or just the electric energy, Paragon Bar and Grill knows how to throw a Super Bowl party done right.
Learn more: Paragon Bar and Grill
Location: 8319 Louise Ave, Northridge, CA 91325
Barney’s Beanery to watch Super Bowl LIX
All Barney’s Beanery locations across Los Angeles are turning into the ultimate Super Bowl hotspots, with the game playing on 40+ TVs and multiple projectors with full sound. No matter where you sit, you’ll have a prime view of all the action.
With their lively atmosphere, great food, and plenty of drinks to go around, Barney’s is the perfect place to post up with friends and watch every play, touchdown, and commercial. Whether you’re there for the game or just the good vibes, you won’t miss a moment of the action!
Locations:
- Santa Monica: 1351 3rd Street Promenade, Santa Monica, CA
- West Hollywood: 8447 Santa Monica Blvd, West Hollywood, CA
- Pasadena: 99 E Colorado Blvd, Pasadena, CA 91105
- Burbank: 250 N 1st St, Burbank, CA 91502
3rd Base
3rd Base is bringing sports fans the ultimate Super Bowl bash, combining upscale dining, craft cocktails, and their famous two-tier tequila trees for a next-level game-day experience. Whether you’re there for the big plays or just the top-notch food and drinks, this spot knows how to do game day right.
This year, they’re offering general admission, seat reservations, and table reservations, so you can lock in your spot for the action. Just keep in mind—food and beverage minimums apply, but with their killer menu and drink selection, meeting the minimum won’t be a problem!
Learn more: 3rd Base
Location: 1562 N Cahuenga Blvd, Los Angeles, CA
Best Places to Watch Super Bowl LIX in Los Angeles
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Donnachiara Winery’s Old World Charm Creates Your Perfect Thanksgiving
Donnachiara Winery’s Ilaria Petitto brought Thanksgiving early to one of Manhattan’s top Italian restaurants Il Gattopardo.
Hosted by the always amazing certified Italian Wine Ambassador with a Diploma in Wines & Spirits, Susannah Gold, we tasted through 6 wines (4 white, 2 red) paired with 4 courses aiming for a Thanksgiving to remember.
Wine Expert Susannah Gold
The secondo was very Thanksgiving – influenced (and spoiler alert: the wine that Donnachiara chose was absolutely perfect.)
The special secret to Donnachiara Winery’s roster in my humble opinion is incredible Old World quality with truly remarkable present day pricing.
Donnachiara Winery is Old World with Modern Twist
Before we ate, Ilaria introduced her family’s history and explained how the new generation (her generation) is leading the Montefalcione wine revolution, with her mother’s blessing.
Donnachiara Winery’s Ilaria Petitto
In the same spirit, Ilaria proudly announced that she is now the Vice President of the Conosrzio di Tutela dei Vini dell’Irpinia.
Ilaria continued, sharing their winery is located in Montefalcione, in the Irpinia area near Avellino. While the vineyards have been in the family for over 150 years, the modern winery was completed in 2005. Ilaria’s mother, Chiara Petitto, is a vocal supporter of her work in the winery.
Tell Me More About Donnachiara Winery
The Donnachiara Winery on the hills of Montefalcione
The Donnachiara Winery stands high on the hills of Montefalcione.
Montefalcione is nestled in the Central West of Italy, near Montevergine and Chiusano – just over two hours south of Rome and about an hour East of Naples.
The Donnachiara Winery on the hills of Montefalcione
The winery’s philosophy is to preserve the traditional grape varieties of the local territory and keep the typical character of the wines from being lost to standardization, like many of the wines on the market today.
Our Early Thanksgiving Feast Starts from Donnachiara Winery
Antipasti
Crudo di Spigola marinato al lime ed erbe su crostino
Mini Mozzarelle in Carrozza Con Salsetta D’ Acciughe di Cetara
Palle di riso piselli, parmigiano e sughetto di vitello
Fiano de Avellino docg 2021 is the perfect start. A golden shimmer in the glass. The nose matches with a striking aroma of cream, a hint of bread crust and french vanilla. The mouth is full bodied, bright and creamy. A light touch, which would pair well with grilled salmon.
Empatia Fiano de Avellino BIO 2021 continues to tease and tickle your senses. Straw yellow in the glass with a chalky, limestone bouquet. A lighter mouthfeel with a soft, tart note. Would pair deliciously with seafood, mussels, lobster.
Fiano de Avellino docg 2021, Empatia Fiano de Avellino BIO 2021
Primo
Cavatelli di grano antico “Senatore Capelli”
Cavatelli di grano antico “Senatore Capelli”
Con fagioli Spollichini e cozze
Greco di Tufo docg 2021 is pale yellow in the glass. A beautiful bouquet of peach, pineapple, and apricot. The mouth is fresh and soft, and lingers on and on. Pairs well with light seafood and pasta with truffles.
Aletheia Greco di Tufo docg Riserva 2020 is quite incredible. Pale yellow in the glass. A complex nose of peach, pineapple and the faintest hint of cedar. The strikingly fresh, bolder taste and slightly heavier mouthfeel would pair well with seafood, pasta with mushrooms, and blue cheeses.
Greco di Tufo docg 2021, Aletheia Greco di Tufo docg Riserva 2020
Secondo
Tacchino del “Ringraziamento” ripieno di Castagne e Salsiccia
Tacchino del “Ringraziamento” ripieno di Castagne e Salsiccia
con friarielli saltati in Padella
Tacchino del “Ringraziamento” ripieno di Castagne e Salsiccia
Aglianico Irpinia doc 2020 has a gorgeous violet shimmer in the glass. The nose is blueberry with a hint of herb. Medium mouthfeel with mineral and herbal hints. Would pair well with turkey and rabbit.
Taurasi docg 2018 is an all-star for this meal. Ruby red in the glass. Burnt cherry, with plums and toast on the nose. Mouth is a velvety, gush of jam with black currant. Would pair well with gamey and braised meats.
If you’re serving cranberry as a side dish, this Taurasi bottle elevates the taste. It’s a winner.
Aglianico Irpinia doc 2020, Taurasi docg 2018
Dolce
La Pastiera Napoletana
Caffe
Biscotti
La Pastiera Napoletana
While each of the wines tasted at lunch were enjoyable, there were two that are perfect for your Thanksgiving pairings.
If you ordered both for your Thanksgiving, poured Alethia Greco di Tufo docg Riserva 2020 as your guests are arriving and offered Taurasi docg 2018 as you served your main course, magic would happen!
The wines are available at Total Wine throughout the country and at selected stores and restaurants around the East Coast.Donnachiara Winery’s website is Donnachiara.com -
Fiery yet Refreshing! Truff Expands their Hot Sauces with Jalapeño Lime Hot Sauce
Fiery yet Refreshing! Truff Expands their Hot Sauces with Jalapeño Lime Hot Sauce
Truff expands hot sauce with Truff Jalapeño Lime Hot Sauce
TRUFF, the truffle brand known for reimagining and elevating pantry staples, releases TRUFF Jalapeño Lime Hot Sauce, its newest hot sauce variation.
Truff Expands their Hot Sauces with Jalapeño Lime Hot Sauce
This vibrant green sauce boasts an entirely new flavor profile – and color – from the brand’s line of luxurious hot sauces.
It offers a harmonious blend of fiery green jalapeño peppers and refreshing lime with TRUFF’s namesake ingredient, the black winter truffle.
“Our goal with TRUFF has always been to create products
so unique that they offer a flavor experience like no other,”
Nick Ajluni
Co-Founder and Co-CEO at TRUFF
“This time, we are taking inspiration from the rich, vibrant, and colorful culture of Latin cuisine to create a flavor profile that has yet to be explored.”
Truff’s Jalapeño Lime Hot Sauce
TRUFF has brought truffle-infused products to a broad consumer base through its premium condiments line spanning hot sauce, pasta sauce, mayonnaise, oil and salt. TRUFF’s hero product, its hot sauce, is a leading seller in the natural channel and the fastest-growing hot sauce in conventional grocery.
The new Jalapeño Lime Hot Sauce is the brand’s latest addition on its quest to offer unparalleled flavor experiences.
“We dove deep into Latin cuisine, indulging in endless tacos, ceviches, aguachiles and chilaquiles. We noticed that two ingredients – green jalapeño and lime – were commonly used to complement and enhance dishes,” says Nick Guillen, Co-Founder and Co-CEO at TRUFF.
Truff’s Jalapeño Lime Hot Sauce
“We pursued these bold flavors and the result is a sauce that is both elevated and celebratory in nature. Whether drizzled over dishes from your local taco truck or added to a Michelin-starred culinary creation, the TRUFF Jalapeño Lime Hot Sauce is designed to elevate any meal.”
TRUFF’s new Jalapeño Lime Hot Sauce will be available in 6-ounce bottles topped with TRUFF’s distinctive truffle-inspired cap in a captivating green. It will launch exclusively at Whole Foods Market this January and will be available online at TRUFF.com starting January 11, 2024.
TRUFF has experienced groundbreaking company growth since its launch in 2017. The brand’s distinctive flavor, high-quality ingredients, new product innovation, and social following have helped it build a significant base of loyal consumers, an impressive list of collaborators, and accolades.
The brand’s latest partnerships include launches with Popeyes Louisiana Kitchen and The Super Mario Brothers Movie. In November of 2023, it was announced that SKYY Partners— Jay Sammons and Kim Kardashian’s private equity firm focused on high-growth, market-leading consumer brands — had acquired a significant minority stake in TRUFF.
For more information please visit TRUFF.com or @sauce on Instagram.
TRUFF’s lineup of luxury pantry staples is designed to elevate the dining experience.
TRUFF’s lineup of luxury pantry staples is designed to elevate the dining experience. Originally founded through a popular food and lifestyle Instagram blog called @sauce, TRUFF immediately propelled into social media virality with the release of its hot sauce in 2017.
The brand quickly became the fastest growing company in the hot sauce space due to its distinctive flavor profile, pristine bottle, Truffle Inspired cap, and of course the coveted Instagram account @sauce that makes tagging a no-brainer. Taking inspiration from the flagship black truffle experience, TRUFF has expanded its family of products to include other popular favorites like Pasta Sauce, Mayonnaise, Oil and Salt.
You can find TRUFF’s variety of products in stores nationwide and around the world in the UK, Australia, Kuwait, and South Korea. TRUFF is gluten-free and non-GMO. Visit www.TRUFF.com for more information and recipes.
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Big Day for Oregon’s Willamette Valley Vineyards: Best Tasting Room! Best Wine Club! named by USA TODAY 10Best editors
Best Tasting Room! Best Wine Club! Oregon’s Willamette Valley Vineyards named by USA TODAY 10Best editors
An acclaimed panel of wine and travel writers and USA TODAY 10Best editors have awarded Oregon’s Willamette Valley Vineyards with two bests; Best Tasting Room and Best Wine Club in the country, taking the #1 and #2 spots, respectively.
The winery was established in 1983, and considering the field of more than 11,600 wineries in the United States, its recognition and accomplishments are no small feat.
A first-time win for Willamette, the award also demonstrates the fervent support of the winery’s robust superfans. With almost 5 million daily visits to the USA TODAY site, the 10Best Readers’ Choice Awards are coveted by winemakers across the country as a testimony to the wine tastings, food pairings and overall wine experiences.
According to USA TODAY, these nominations were carefully curated by a panel of subject matter experts for the Best Wine Tasting Room and Best Wine Club. 10Best editors narrow the field to select the final set of nominees for the Readers’ Choice Awards, and readers were allowed one vote per category, per day. In 2023, only one Oregon winery was on the top 10 list, with Washington and California wineries dominating.
Chef DJ MacIntyre
Willamette has 10,000 wine club members, and 26,000 shareholder members, the only Oregon winery that’s traded publicly.
WVV Founder and CEO Jim Bernau By Carolyn Wells-Kramer
“There’s no one like us anywhere in the world,” said Founder and CEO Jim Bernau. “It’s Willamette’s devoted members, customers and visitors who are fanatical about our tasting rooms and wine club, and they put us on the podium. Similar to the way we were funded with crowdsourcing, this accolade somewhat unexpectedly put us at the top, and no one knew where we landed in the polls until they tallied the votes,” he said.
“I’m happy to provide a top-shelf experience to guests and wine enthusiasts who want to share their joy with others and I’m proud to see an Oregon winery rise to the top.”
The Willamette Valley Estate Tasting Room in the Salem Hills is Willamette’s flagship, offering wine tastings, food pairings from Executive Winery Chef DJ MacIntyre, and memorable wine experiences overall. They have 10 total tasting rooms and replicate their upscale wine and food experience at winery restaurant locations in Lake Oswego, Vancouver, WA, Happy Valley and Bend. Guests can opt for an immersive stay among the forest and vines camping and glamping at Into the Woods in an RV or Airstream, or stay in well-appointed guest suites near the tasting room.
“Our pride in hospitality shows,” said Bernau. “It doesn’t surprise me that we have superfans willing to vote for us many times over the course of a month,” he said. “They’ll often tell us about their experience in person or on an online review site. But I am constantly surprised at hearing from fans in Europe or South America or Australia who travel all over the world for wine and tell us ours is the best wine experience they’ve ever had–wine, food, tours, view, everything. We’ve come a long way in 40 years and we’re proud to help shine a spotlight on Oregon wine through USA TODAY!”
“When we heard we were nominated, our marketing department quickly and efficiently got the word out to tens of thousands of our members via email and social media to vote for Willamette,” said Chief Operating Officer Libby Spencer. Coincidentally, the nomination window was open during Willamette’s Owners Weekend, and recycled paper postcards were printed with QR codes so people could vote quickly and sustainably. “Many owners commented to me that they appreciated how fast and easy the process was,” said Spencer, “and so they went back time and again to vote.”
Echoed Bernau, “Our community-funded model differentiates us from other wineries. These wine enthusiasts are super fans who provide support. It just so happened that they were at the winery during the voting period for their annual owner celebration. They helped each other remember to vote every day throughout the campaign.”
Willamette has an intricate but obviously effective way of tiering support for their wine enthusiasts.
At the top level, for Owners who have 300 or more shares of stock, perks like printed business cards for Owners, or discounted tastings and food at any of the 10 locations.
Willamette’s Wine Club has five different levels by subscription. Finally, anyone can book a tasting at the Willamette Valley tasting rooms by simply booking a reservation here.
COO Libby Spencer
As one of the five largest wine producers in the state of Oregon, Willamette sources all of its grapes from 500 acres in Oregon’s Willamette Valley, from Forest Grove to the South Salem Hills. They own and manage 1,018 acres of vineyard land consisting of thirteen estate vineyards with two more in the making, 234,000 cases produced in 2023, a new biodynamic vineyard and sparkling winery Domaine Willamette in the Dundee Hills and 346 employees.
About Willamette Valley Vineyards
Founded in 1983 by CEO Jim Bernau with the dream of creating world-class Pinot Noir while serving as stewards of the land, Willamette Valley Vineyards has grown from a bold idea into one of the region’s leading wineries, earning the title “One of America’s Great Pinot Noir Producers” from Wine Enthusiast Magazine. In addition, all the vineyards have been certified sustainable through LIVE (Low Input Viticulture and Enology) and Salmon-Safe programs. With 1,000 acres under vine, Willamette farms its Estate winery in the Salem Hills, sparkling winery Domaine Willamette in the Dundee Hills, pioneering Tualatin Estate Vineyard near Forest Grove and Elton Vineyard in the Eola-Amity Hills. The winery has expanded in recent years to include 10 tasting rooms in Oregon, Washington and California – growth made possible by the stock ownership of many wine enthusiasts.
