Eila Wines Shows off the best of Oregon’s Vintage with Intense, Complex Taste
Oregon’s Willamette Valley continues to impress with their small allotment, high quality wines. Is Eila Wines a daily drink? Having tasted through their current portfolio, they’re more for a special night.
These wines are for memories and savoring. You don’t want to rush the experience.
Eila Wines Process
According to their website, their winemaking uses varying amounts of whole cluster during fermentation with ambient yeast, minimizing extraction.
Harvesting dates are chosen to retain acidity/freshness balanced with phenolic ripeness and maintaining moderate alcohol levels.
Then the wine is fermented in small batches and aged in a low impact mixture of new and neutral French oak barrels.

2021 Chardonnay Eila Wines
2021 Chardonnay Eila Wines
An excellent example of why Willamette Chardonnay’s are gaining national popularity.
Grapes are sourced from Von Oehsen Vineyard in the Eola-Amity AVA at an elevation of 400-500’. Harvested in early September 2021. Crushed then pressed, fermented in barrels. Stored on lees with minimal battonage. 42% new oak from a Damy puncheon.
Medium gold in the glass. Light and delicate on the nose. Lemon, peach, orange blossoms. Crisp citrus, orange blossom, dried fruit flavors.
With only 109 cases produced, this is a special bottle. If it’s still available, buy it immediately and hold onto it for a special night.

2021 Indigo Pinot Noir Eila Wines
2021 Indigo Pinot Noir Eila Wines
Complex is too simple of a word for this bottle. It delights in throwing you twists and turns; and taking your mouth for a ride.
Grapes sourced from Witness Tree Vineyard in the Eola-Amity AVA at 500’ elevation. Harvested early September 2021. Fermented using 38% whole cluster. Aged in 40% new oak oak.
Deep ruby in the glass. Medium body with blackberry, black currant on the nose. White pepper, licorice, dried herbs, A multi-dimensional flavors, while still being light on the tannins.
121 cases produced. Buy it here.

2021 Scarlett Pinot Noir Eila Wines
2021 Scarlet Pinot Noir Eila Wines
This bottle deserves to breathe. Seriously. Open it, decant it, savor it. But whatever you do, don’t rush it. Let it be a marathon and your mouth will thank you.
The winery itself describes it as “a richer, darker wine” and they’re not wrong.
Sourced from Prophet Vineyard in Eola-Amity AVA at a 440-600’ elevation. Harvested mid- September 2021. Fermented using 25% whole cluster. Aged with 20% new oak.
It transformed from a kitten to a tiger after giving it substantial breathing time. Deep ruby in the glass. Medium body. Blackberry, blueberry, raspberry on the nose. Velvety pleasures in the mouth. Bell pepper, dried spice. A sultry finish. Highly enjoyable.
With only 120 cases produced, I would stand in a long line just to taste this wine again.

2021 Violet Pinot Noir Eila Wines
2021 Violet Pinot Noir Eila Wines
A unique wine, unique flavor, for a unique palette.
Grapes sourced from Le Cadeau vineyard at 600-700’ elevation in the Chehalem Mountains AVA. Harvested mid-September 2021. Fermented using 27% whole cluster. Aged with 25% new oak.
Medium ruby in the glass. Red currant and cranberry on the nose. Heavy cranberry on the palette. An elegant wine with tart acidity. The tart acidity wasn’t my favorite choice. I admire how it kept opening. I struggled to find a food pairing and found it bold on its own. I always enjoy tasting unique wines. Perhaps I’d like it more next time.
189 cases produced. If you’re looking for bold flavor, this is an adventure to try.
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Why Everyone in L.A. Is Talking About This Bottle from On The Rocks Cocktails —And Dylan Efron’s Got One in Hand
Why Everyone in L.A. Is Talking About This Bottled Cocktail—And Dylan Efron’s Got One in Hand
From Beverly Hills rooftops to the American Music Awards in Vegas, On The Rocks™ Premium Cocktails is becoming the drink of the moment for Los Angeles tastemakers.
If you’ve been to a dinner party in Silver Lake, a pool day in Venice, or a rooftop gathering in West Hollywood lately, chances are you’ve already seen them—sleek bottles, bold labels, and cocktails so good, they taste like they came from a $20-per-drink mixologist.
We’re talking about On The Rocks™ Premium Cocktails, the bartender-crafted ready-to-drink cocktails that have officially made the leap from local favorite to full-blown red carpet royalty.
How big is this brand getting? It just returned for a second year as the official cocktail of the American Music Awards, serving drinks to celebrities, influencers, and VIPs live from the brand-new Fontainebleau Las Vegas. But make no mistake—this is still an L.A. story at heart.
From Westside to Worldwide
On The Rocks™ might be making waves in Vegas, but it was born for places like Los Angeles: where people love a great cocktail but hate waiting in line to get one.
At this year’s AMAs, while the music world’s biggest stars lit up the stage, On The Rocks™ was making headlines of its own. Guests were treated to their full line-up inside the lavish BleauLive Theater lobby, transforming the pre-show cocktail game into something more stylish, accessible, and yes—very L.A.
And backstage? Dylan Efron casually popped open a Margarita, toasted with an Old Fashioned, and showed America how to “Make it a Cocktail”—a moment that aired during the live broadcast and gave fans a peek into the effortless cool the brand is pushing.
You can check out his behind-the-scenes content on Instagram at @otrcocktails, and honestly, it looks more like an Echo Park house party than a backstage award show.
A Campaign Made for L.A. Life
Carol Robert, managing director of U.S. ready-to-drink at Suntory Global Spirits, summed it up perfectly:
“The American Music Awards are all about celebrating the moments that bring people together—and that’s exactly what On The Rocks™ is created to do.”
That idea is at the heart of their new “Make it a Cocktail” campaign, which made its primetime debut during the AMAs. The campaign flips the script on traditional drinking occasions—showing people ditching wine or beer in favor of a proper cocktail at times you’d never expect it. Think: an Espresso Martini at a backyard movie night, or a Cucumber & Lemongrass Mule at a Dodger game tailgate.
It’s all about elevating everyday moments, something Angelenos know a thing or two about.
The L.A. Factor: Convenience Meets Craft
Founded in 2015 by a group of industry vets who knew the pain of finding a decent cocktail outside of a high-end bar, On The Rocks™ delivers all the flavor and balance of a hand-mixed drink—minus the bartender, the mess, or the Uber ride home.
Their lineup reads like the menu at a trendy cocktail bar on La Brea:
The Aviation, Old Fashioned, Jalapeño Pineapple Margarita, Cosmopolitan, Mai Tai, and more. Limited editions like the Spiced Pear Whiskey Sour and Blue Hawaiian have become collector items for cocktail connoisseurs across town.
And now, with the launch of their sparkling canned line—Sparkling Lime Margarita, Mango & Mint Mojito, and Cucumber & Lemongrass Mule—On The Rocks™ is staking its claim on poolside coolers from Malibu to Marina del Rey.
Where to Sip in L.A.
Whether you’re hosting a movie night in Culver City, planning a beach day in Santa Monica, or pre-gaming for a night out in West Hollywood, On The Rocks™ is the go-to. You can find the full lineup at major retailers around Los Angeles, or just visit ontherockscocktails.com to stock up.
Follow @otrcocktails on Instagram for the latest drops, cocktail inspo, and behind-the-scenes celebrity moments.
Bottom line:
L.A. is a city that doesn’t wait—and now your drink doesn’t have to either. On The Rocks™ Premium Cocktails is delivering mixology-level cocktails without the fuss, and everyone from Dylan Efron to your neighbor in Brentwood is pouring one.
Big Papi’s Ultra-Premium Ozama Rum Just Landed in L.A.—Here’s Why You’ll Want a Bottle
Big Papi’s Next Power Play: David Ortiz Uncorks a Dominican Rum With Soul, Swagger, and Serious Flavor
In a town that thrives on reinvention, where tequila tastings compete with mezcal masterclasses and everyone knows their Negroni from their Paper Plane, the arrival of Ozama Rum might just disrupt L.A.’s sipping scene in the most unexpected—and welcome—way. But this isn’t just another luxury bottle with a celebrity signature. It’s Dominican-born, baseball-bred, and brimming with heart.
Launched by none other than Hall-of-Famer David “Big Papi” Ortiz, Ozama Rum is a lush, premium spirit that pays homage to the rhythms, rituals, and resilience of the Dominican Republic. And while Ortiz may be best known for smashing home runs for the Boston Red Sox, his latest swing connects straight to his roots—and it’s a clean hit.
“To me, Ozama isn’t just about rum, it’s about identity, pride, and progress,” Ortiz says.
“I wanted to build something that celebrates the energy and soul of my people and shows the world what we’re made of. It’s always been important for me to do things the right way, which is why this labor of love has been one of the most rewarding projects of my career. I can’t wait for people to try it! They say that perfection doesn’t exist, but you can get close to it.”
Rum, Reimagined
Named after the Ozama River—the same one Ortiz grew up fishing, swimming, and crabbing along as a boy—Ozama Rum isn’t just Dominican in spirit. It’s 100% Dominican in production. From the locally grown sugarcane to the fermentation, distillation, and
Taraji P. Henson Brings Hollywood Flair to the High Seas with Seven Daughters Moscato and Princess Cruises
Taraji P. Henson Brings Hollywood Flair to the High Seas with Seven Daughters Moscato and Princess Cruises
The Academy Award-nominated actress, entrepreneur, and proud Angeleno has teamed up with Princess Cruises to bring her fan-favorite Seven Daughters Moscato to travelers worldwide. The wine, celebrated for its vibrant, lightly sweet notes of tropical fruit and honeysuckle, is the latest addition to the cruise line’s Love Lines Premium Liquors Collection.
And for L.A. locals who already know Taraji as more than just Cookie Lyon or Melinda Gayle, this new venture is pure Taraji: bold, inviting, and full of heart.
“Seven Daughters is more than just a bottle of wine; it’s a celebration in a glass,” said Henson. “Our Moscato is inviting, refreshing, and perfect for moments of connection which is what makes this partnership with Princess Cruises so amazing. Now we can experience this feeling with people from around the world, whether they’re toasting under the stars or relaxing on the open sea.”
Headquartered right in Santa Clarita, Princess Cruises has long been a part of Southern California’s luxury travel DNA. With its proximity to the Port of Los Angeles in San Pedro—just a freeway ride away from Taraji’s hometown hustle—this partnership feels especially fitting. L.A. residents looking for a chic weekend escape can now sip on Seven Daughters while cruising down the Pacific Coast or setting out on a Mexican Riviera getaway, glass in hand and ocean breeze in hair.
“Princess Cruises is committed to curating distinctive, high-quality experiences for our guests, and Seven Daughters aligns seamlessly with that vision,” said Sami Kohen, Vice President of Food and Beverage at Princess Cruises. “Taraji’s Moscato reflects a bold yet approachable style that we know our guests will love.”
Seven Daughters isn’t just another celebrity wine—it’s a labor of love and creativity. As Strategic Advisor and Creative Collaborator, Henson has poured her personality into every bottle. For L.A. tastemakers and wine lovers, this means more than a quality drink; it’s a chance to connect with a star who has always stayed rooted in the community.
With her inclusion in the Love Lines Premium Liquors Collection, Henson joins a glamorous circle of fellow celebrity spirits makers including Jason Momoa and Blaine Halvorson (Meili Vodka), Camila and Matthew McConaughey (Pantalones Organic Tequila), Blake Lively (Betty Booze and Betty Buzz), Liev Schreiber (Sláinte Irish Whiskey), Jason Aldean (Melarosa Wines), Romero Britto (Love Prosecco), and Kylie Minogue (No Alcohol Sparkling Rosé).
For Angelenos used to spotting stars in Studio City or sipping cocktails in West Hollywood, the idea of toasting with a Taraji-crafted wine while watching the sunset over the Pacific feels just right. Whether you’re heading to Catalina for the weekend or sailing out to Alaska, Seven Daughters is now the perfect local-meets-luxury beverage choice.
The Love Lines Premium Liquors Collection, launched by Princess Cruises to spotlight exclusive, star-powered wines and spirits, is about more than just sipping—it’s about celebrating. And with Taraji P. Henson at the helm of her Moscato, there’s never been a better time to raise a glass to life, love, and L.A. style.
More details and sailing options available at www.princess.com.
About the Author
Joe Wehinger (nicknamed Joe Winger) has written for over 20 years about the business of lifestyle and entertainment. Joe is an entertainment producer, media entrepreneur, public speaker, and C-level consultant who owns businesses in entertainment, lifestyle, tourism and publishing. He is an award-winning filmmaker, published author, member of the Directors Guild of America, International Food Travel Wine Authors Association, WSET Level 2 Wine student, WSET Level 2 Cocktail student, member of the LA Wine Writers. Email to: Joe@FlavRReport.comYou Might also like
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West Hollywood’s The Roger Room Presents Five New Cocktails for Fall
West Hollywood’s The Roger Room Presents Five New Cocktails for Fall
Cool Down at West Hollywood’s The Roger Room with Epic End-of-Summer Cocktails created by the Roger Room Bartenders
THE ROGER ROOM, Los Angeles’ iconic award-winning craft cocktail bar, presents five new cocktails to ease out of the summer heat and into perhaps the best season in Los Angeles – fall.
In creating the new menu, THE ROGER ROOM bartenders took to heart their motto
“The best of everything, nothing but the best.”
And came up with five exceptionally fun and extravagant cocktails to ease the transition.
In addition to their regular menu, new special selections include:
Truffle Martini, Luksusowa Vodka Infused with Black Winter Truffle, Sea Salt and Shaved Black Truffle;
Irish Goodbye with Slane Irish Whiskey, Fresh Espresso, Mr. Black and Handmade Whipped Cream;
The Alcan Road with Rittenhouse Rye, Yellow Chartreuse, Cynar and Lemon Twist;
Smokey & The Bandit with Ilegal Mezcal, Lime, Allspice, Orange, Vanilla and Cinnamon; and
Chai Whiskey Sour with Buffalo Trace, Chai Tea, Lemon, Egg White, Cinnamon and Star Anise.
All drinks are priced at $16-35.
Truffle Martini – Luksusowa Vodka Infused with Black Winter Truffle, Sea Salt, Shaved Black Truffle. photo credit: Philip Guerette
Truffle Martini – $35
Luksusowa Vodka Infused with Black Winter Truffle, Sea Salt, Shaved Black Truffle
Created by Jared Meisler
Luksusowa is the #1 selling potato vodka in the world and everyone knows potatoes and truffles are a delightful combination – so why not add vodka and make it the perfect threesome!
Irish Goodbye – Slane Irish Whiskey, Fresh Espresso, Mr. Black, Handmade Whipped Cream – photo credit: Philip Guerette
Irish Goodbye – $17
Slane Irish Whiskey, Fresh Espresso, Mr. Black, Handmade Whipped Cream
Created by Leviticus Brown
Sometimes there is just no getting out of a bad situation. The best thing to do is embrace it. The Irish Goodbye is humility in a glass. There is no smoother way to turn the evening around than with a little sip of this.
The Alcan Road – Rittenhouse Rye, Yellow Chartreuse, Cynar, Lemon Twist – photo credit: Philip Guerette
The Alcan Road – $16
Rittenhouse Rye, Yellow Chartreuse, Cynar, Lemon Twist
Created by Luke Wronski
Before prohibition, Rye was America’s favorite whiskey. The Alcan Highway is the only road to Alaska. Combine them both and you are destined for a trip that is light on the tongue with a long finish.
Smokey & The Bandit – Illegal Mezcal, Lime, Allspice, Orange, Vanilla, Cinnamon – photo credit: Philip Guerette
Smokey & The Bandit – $16
Ilegal Mezcal, Lime, Allspice, Orange, Vanilla, Cinnamon
Created by Danny Vasquez
Illegal Mezcal is a 100% agave Espadin with varietal notes of sweet and spicy peppers, balanced by grapefruit, pineapple and blood orange. A deep smoke and gentle burn make it the perfect cocktail ingredient. Add a few distinct flavors and you are definitely getting away with something.
Chai Whiskey Sour – Buffalo Trace, Chai Tea, Lemon, Egg White, Cinnamon, Star Anise – photo credit: Philip Guerette
Chai Whiskey Sour – $17
Buffalo Trace, Chai Tea, Lemon, Egg White, Cinnamon, Star Anise
Created by Danny Vasquez
Balance is the key to a perfect whiskey sour and this fresh take softens the sour edge with a gentle chai foam, with hints of liquorice and cinnamon.
Available now through December
6 pm to 2 am – Monday through Friday
7 pm to 2 am – Saturday
8 pm to 2 am – Sunday
THE ROGER ROOM
370 La Cienega Boulevard, West Hollywood, CA 90048
(310) 854-1300For further information about THE ROGER ROOM
Visit www.therogerroom.com
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Become a fan on Facebook
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East LA ‘ Birrieria Chalio ‘ Serves Big Flavor Birria from Raul Luis Family Secret
East LA ‘ Birrieria Chalio ‘ Serves Big Flavor Birria from Raul Luis Family Secret
One of East LA’s most popular restaurant serves Kings, Queens and Food Royalty. You can get a taste if it too.
Raul Luis brings Flavor with East LA’s birria
Today’s conversation has been edited for length and clarity. For the full, un-edited conversation, visit our YouTube channel here.
Joe Winger:
We have a really special treat today. We’re talking with Raul Luis from Birria the restaurant here in East LA. We’re going to talk about family. We’re going to talk about flavor. We’re going to talk about how he creates these amazing dishes. And then we’re going to talk more about how you can have a bite and taste his the food from his restaurants.
Raul Luis, thank you for joining us today.
Raul Luis:
Thank you for having me here. I’m very honored to be here speaking to you.
Joe Winger:
What’s the most important message you want the audience to hear today?
Raul Luis:
I think we can start talking about how Birria came to LA. How do we get it here? What caused that trigger to start selling the food here in LA?
My dad was given a certain skill set, handed down to him to make birria.
Birria is chivo goat meat. He used that skill set back in Mexico. He came to the U. S. when he came over during the Bracero program. He was talking to his buddies and he told them he’s a Barriario. He doesn’t know how to cook birria. So they would ask him if he would cook that dish from because that dish was only traditionally eaten during those special once in a lifetime events, baptisms, quinceañeras, weddings.
So the common denominator in all those events was the birria.
You went [to an important life event], you knew you were going to have birria. I tell people the story because I remember being small myself when I was young, that we wouldn’t eat meat too often because we were vegetarians, not by choice, but because of circumstance.
When someone was having a party, we said, “Wow, we’re going to eat birria today.” We knew we look forward to, we’re going to eat meat. It’s time. Let’s get ready to go eat some meat. Get ready, put on your Sunday clothes and go. When my father came to the U S People knew about him. They asked him to cook their dish for him.
When he cooked the meal for someone’s wedding, quinceanera, baptism, for their special occasion, he would cook extra.
So his friends would come over. When his friends would come over, he would serve whatever portion it was, usually like a whole carcass of lamb, 50 pounds. And then there was some leftover, so he would feed his friends.
And he would tell the stories when he would feed his friends. His friends wouldn’t leave. They would stay there for hours and they would be talking and my dad was, “I gotta go do my Sunday [errands], my day off. We gotta go to our family. They were there for hours and all their memories, all memories, special occasions.
Remember this? Remember that? And my dad said, “Man, what? Why are you talking? Why are you staying here so long?
It was the food.
He didn’t realize the time. It was the food that was triggering those special [memories], triggering their mind.
They’re time travelers, they’re going back to other special events.
I tell people, it’s those once in a lifetime events that are much more exponential, much more magnified because it was somebody’s wedding. It was somebody’s baptism.
That’s how it began, by cooking.
Joe Winger:
Your father was an amazing person. Back in the early 1960s, back in Mexico, he’s working in a tiny little five chair restaurant in the Mercado before migrating here to the US.
What have you learned from him taking this huge life journey?
Raul Luis:
I look back, how do the immigrants do this? How do they leave their country, leave everything behind?
He had a small spot, maybe five people to sit there. He would sell on the weekends. Business wasn’t that brisk.
They were opening up a new spot, but they required a down payment to secure it. So he had to come to the U.S. so he could save up some money.
They asked, does anyone know how to cook? Dad raises his hand. I’m a birriero.
So he began cooking birria for the farm workers. He was limited because now he was out of his comfort zone.
He was no longer in Mexico. He didn’t have access to all the spices that he used back home.
In the preparation of the different birrias, before they put the red adobe sauce, it’s white.
All the farm workers ate it up, but the people who were in charge wouldn’t eat it because it wasn’t easy on the eyes. People eat with their eyes.
[So he changed his process]
Why don’t you add the red before?
So, we marinated before we cook it,
[The second change]
There wasn’t all the spices we needed, so the chef that was there helped them get new spices or tweak the recipe a bit.
That’s what happened.
You have aspirations, and dreams, as many immigrants. They come to the U. S., make some money, go back.
He never went back.
Once you plant roots, then it’s hard to go back to your country of origin.
Joe Winger:
Fast forwarding to the present day. Your Birria in East LA is very popular.
What’s the most common dish at the restaurant?
Raul Luis:
We’re known for Birria. 9 out of 10 plates will be the Birria.
Sometimes we have new customers who want to try it but are hesitant. I explain our 10-hour cooking process [to get them excited.] Underground pits, cooking it with the mesquite wood to add that flavor.
The gaminess, the taste, our process, all that fun stuff, secrets.
Raul Luis ‘s East LA Birrieria Chalio most popular dish
Joe Winger:
Can you walk us through the flavor and process?
Raul Luis:
It’s a 2-day process. You get the [goat] carcass, cut it up into pieces.
The ribs, the neck bone, the French rack. There’s all these different cuts. Every single cut has a different taste profile and texture. So when you walk in, it depends on you. How dirty do you wanna get?
Do you wanna get down and dirty? You get the bones.
I tell people the neck is the best because it’s so tender, so soft, not too much fat on it.
If you’d like the nerve, then you get the ribs.
The flavor is amazing. In the bones, it’s amazing.
There’s people who don’t like to deal with the struggling or getting dirty. So they go with the all leg meat. That’s the drier part. It’s good, but it’s not. Not my first choice.
We cook it, we steam it, we marinate it, let it sit for about 24 hours and we put it into a our pressure cooker.
Part of the science is the way you stack it up, like a pyramid, and then they put firewood under it. If you don’t stack it correctly, part of it won’t cook.
You have to put it up a certain way to make sure that all the meat gets cooked properly.
We take it out. We’ve got to separate it so we can have all the different parts. Distinguish the leg from the neck bone from the ribs, put that aside. Then we put it in the oven so we can get like a slow roast, nice little crispy. Tender on the outside, real soft on the inside.
The most important thing is the consommé.
That’s the broth, we call it the “honey”. You can’t have it without the consomme. The birria isn’t birria without the consommé. That’s what gives it the flavor. That’s what takes it to the next level.
Some people say, “Oh, I had birria.” No you didn’t. That was a taco.
No, you’ve got to have it with the consommé.
The new movement with the birria, they dip the sauce. It’s the same concept, but I would like to think that our consommé is a little more intense, more flavorful, because we use the broth from the goat and from the mince that it distills.
So it’s really flavorful. You got to try it.
East LA Birrieria Chalio from Raul Luis – A Family Secret
Joe Winger:
You have a deep family history, you have a cultural history. Obviously food is part of that history. Can you talk a little bit about the cultural value and the meaning behind Birria and why it’s important to you?
Raul Luis:
I tell people it’s made to feed kings and queens. How?
Because in our region, Central Mexico, the birria is eaten by most of the population in Mexico. About 85-90% are Catholic.
So one of the first steps when a child is born, they take them to the church and that’s where he becomes a king.
They baptize them. They have a festivity. There’s a party going on.
Then the second phase is they feed the Quinceaneras.
That’s a rite of passage where you go from childhood to adulthood for the girls. So now you feed the princesses.
The next step is when the lady gets married, she’s the queen.
All three of those things, traditionally, was birria.
That’s the only thing that was in common. That helped people look back to those special occasions. When people eat the birria, they go back to that once in a lifetime event.
It’s time traveling for them.
It’s the memories.
Fast forward to when we came to LA, the parents would bring their kids, [and now their kids say] ”I used to come here 20 years ago. My dad used to bring me when I was a kid.”
So that’s what it does. It brings the family together.
Raul Luis Battles Fast Food Giants …and Wins (kinda)
Joe Winger:
You mentioned some fast food places now working within the same cuisine. Rubbing you the wrong way.
Raul Luis:
Yeah, it’s fascinating how many people called me [about it].
Del Taco and a few other places that were selling birria, but they’re not selling it the way it’s supposed to be. That’s wrong. At first I was a little worked up explaining that they’re missing the point here. What it means to the people from back in Mexico.
But there’s always a silver lining. Now the dish is mainstream.
I would have never been able to do that. These guys with these big budgets are able to cross over and speak to different generations, different ethnic groups.
Before, when we first opened up our restaurant. [Everyone would ask] “What’s it called? What is that? I don’t know what that is.”
Now people know when before they didn’t.
So I give them credit for being able to make people aware and bringing attention to this dish.
I see myself as the missing link. I’m the one that’s going to fill in the gaps to tell what the dish really means, what significance it has, what historical cultural value it has. That’s what I’m doing with our YouTube channel at Birria World.
East LA Birrieria Chalio leads the Birria Movement
Joe Winger:
Let’s talk about the Birria movement. Everyone says you are the leader. What does the future of Birria look like in East LA and in the country itself?
Raul Luis:
In a perfect world, everybody would switch over from beef to goat, which is actually one of the most eaten meats across the world.
If you go to the Middle East or China, they eat that dish. Here in the U. S., it’s not as popular.
Introducing them to the dish so they can try out the different textures, different profiles. They can see that there’s another option.
I source from a vendor in Texas.
The meat we use is paleo certified. It’s halal, all this special stuff. Probably a little more nutritional than beef.
There’s more taste, more flavors in the meat.
My job is to go out there and have people be aware that [this] exists.
There’s potential growth across the US to be provided for different ethnic groups and different generations of people.
Joe Winger:
You’ve had world-famous food stars visit you.
Raul Luis:
Anthony Bourdain came to our LA location. I guess he saw something before everybody else did and realized it was a special dish.
The second person was Jonathan Gold. He was a writer for the LA times. He wrote beautiful articles on us. He also saw what the dish meant to our community.
They gave it a little approval. Come on, try it. Take your turn. I’m sure you’ll enjoy it. I’m sure you’ll be back
Joe Winger:
Raul Luis with his Birria restaurant in East LA. Tell us all the ways that our audience can find you and learn more about you.
Raul Luis:
They did a documentary, “Mexi Papa: Chronicles of Birria” on YouTube. That’s just the basic history of how Birria got to LA and the US.
Then you can go to Birria World on YouTube. We do a birria tour, going to different restaurants, we showcase how they cook it, why it tastes different, how it’s served differently in certain regions.
On Instagram, you can go to Chalios Birria for my Texas location and East LA Chalios Birria Instagram.
Then on Facebook, it’s a Chalios Seminary.
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Get Your Tequila Fix! Celebrate Cinco de Mayo with El Granjero Cantina at LA’s Farmer’s Market
Get Your Tequila Fix! Celebrate Cinco de Mayo with El Granjero Cantina at LA’s Farmer’s Market
Get ready to grab your sombrero, get your tequila fix with Live Mariachis. and much more while celebrating Cinco de Mayo at El Granjero Cantina
L.A.’s newest most colorful Mexican cantina El Granjero Cantina on Thursday, May 5th, 2022, from 10:00 am to 8:00 pm!
With its lively, bright, and inviting indoor-outdoor seating and great patio for people watching, El Granjero (pronounced gran-heh-roh) Cantina is the perfect one-stop spot celebrating Cinco de Mayo while offering up Tacos, Dorados, Vegan Tacos, Salads, Bowls, Burritos, Quesadillas, Tequila, Mezcal, Top Shelf Margaritas, Sangria, Specialty Cocktails, Cerveza, Mocktails and much more for locals and pleasure travelers alike to all enjoy.
Executive Chef Jenni Sklar will also be featuring three festive specials including her FRY-CHOS made of fries, guajillo cheese sauce, black olives, pickled onions, salsa verde, pico de gallo and sour cream, Lobster Tacos with luscious crispy lobster, cabbage slaw, and spicy aioli, and Steak Taco comprised of asada-style skirt steak, guacamole, corn salsa, Cotija cheese, and cilantro served with herb rice and beans.
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Executive Chef Jenni Sklar will keep the Cinco de Mayo celebration going all day as she will also offering her full ingredient driven menu which embraces regional Mexican flavors using seasonal and fresh ingredients showcasing a selection of Antojitos (Snacks) including Guacamole, Fiesta Nachos, Papas Fritas and Pork Belly, and the Ensaladas (Salad) spotlight Chef Sklar’s signature Caesar Salad prepared with romaine lettuce, cured egg yolk, sunflower seeds, and breadcrumbs, or Kale Salad made with avocado, griddled cheese, house pickles, corn, and black bean salsa.
The Oaxacan Quesadillas are house favorites featuring the HIBISCUS made with sauteed hibiscus flowers, onion, and cheese, or the Queso prepared with cheese, black bean puree, salsa negra, and escabeche relish served with lettuce.
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Chef Sklar’s Tacos do not disappoint and there are two for every guest to enjoy featuring a sublime selection including Avocado, Beef, Carnitas, Chicken or Crispy Fish. The Dorados (Golden Tacos) are lightly fried to perfection and offer up three delicious options, Chili Braised Beef & Cheese, Tomatillo Chicken & Cheese, and Soyrizo & Vegan Cheese.
The Los Tazones (Bowls) include the California fresh Crispy Avocado Bowl prepared with chipotle aioli, marinated kale, corn, black bean salsa, and pickled red onions, along with a Chicken Bowl, Beef Bowl, Carnitas Bowl, Seared Fish Bowl, or Keto Bowl comprised of your choice of protein with cauliflower rice, griddled cheese, cabbage slaw, marinated kale, and crema.
Chef Sklar’s Cheese and Chicken Enchiladas are a family favorite and her Carnitas and Chili Beef Burritos are packed with flavor. As, with any proper Mexican meal, Chef Sklar’s Acompanantes (Sides) are the perfect addition to each dish featuring fresh Avocado, Blistered Jalapeno, Cauliflower Rice, Corn Tortillas, Flour Tortillas, Guacamole, Black Beans, Black Bean Puree, and Herb Rice.
“We make everything in-house from our pickles to our salsas, carnitas, and our tortillas,”
states Sklar.
El Granjero Cantina’s tortillas are extremely special as Sklar spent months looking for the perfect blend of fresh corn masa and maseca(dry corn flour) to create a unique texture that resembles a flour tortilla. Says Sklar, “Our Tortillas are soft, pliable, full of moisture and fantastic flavor. The density reminds me of a tamale and every tortilla is handmade to order every time.”
El Granjero Cantina’s bar program, created by Cocktail Consultant Tobin Shea, honors traditional agave-based spirits from Mexico with a specially curated list of Tequilas y Mezcal showcasing a special selection of Blanco Tequila, Reposado Tequila, Anejo Tequila, and Mezcal, while also featuring fun and frothy Frozen Margaritas, Cocktails on Tap, and collection of Classic Margaritas and Specialty Cocktails such as the EGC Old Fashioned comprised if reposado tequila, mezcal, Meletti Amaro, and orange, Lifesaver made with mezcal, Fiero, lime and pineapple syrup, and Rasp-Hib Cocktail prepared with guests choice of tequila, Italicus, hibiscus tea, lime and soda to name just a few.
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And, to make sure this is the ultimate Cinco de Mayo celebration El Granjero Cantina will be serving up a SHOT & BEER featuring a shot of Cazadores tequila and Modello ($12), Patron Margarita ($16) prepared with Patron silver, fresh lime juice, Cointreau, and agave, fresh Frozen Strawberry Margarita ($14) made with Cazadores tequila, Fiero, strawberries, lime, and sugar. In addition, Cazadores and Patrón will be celebrating by serving samples from 4:00 pm to 8:00 pm to guests 21 and over and El Granjero Cantina will also be offering select Beer, Wine, house-made Sangria, and non-alcoholic beverages such as El Granjero Cantina’s handmade Horchata and freshly carbonated Agua Frescas.
For the perfect complement to this festive celebration, Live Mariachis will be performing from 5:00 pm to 7:00 pm, so come sip, savor, and celebrate at El Granjero Cantina at The Original Farmers Market this Cinco de Mayo!
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El Granjero Cantina will be open on Cinco de Mayo, Thursday, May 5th, 2022, from 10:00 am to 8:00 pm. For more information about El Granjero Cantinaat The Original Farmers Market or to make reservations, please call 323.879.9324 directly or visit www.CantinaLA.com.
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