Celebrate the Annual AbilityFirst Food & Wine Festival June 5 in Pasadena, CA.
Come celebrate the AbilityFirst Food & Wine Festival presented by CHUBB, a spectacular outdoor gourmet food and drink in-person festival taking place on Sunday, June 5th, 2022 from 5:00 pm to 8:00 pm in the stunning gardens at the Historic Laurabelle A. Robinson House in Pasadena!
This year’s AbilityFirst Food & Wine Festival will bring nearly 400 guests together for one exquisite evening featuring more than 20 top restaurants, cocktail bars, wineries, and breweries and much more.
Some of this year’s AbilityFirst Food & Wine Festival Restaurants and Desserts include Alexander’s Steakhouse, El Cholo Café, Gale’s Restaurant, Mi Piace, Porto’s Bakery, Ruth Chris Steak House, Tam O’Shanter, We Olive, Lark Cake Shop, Poppy Cake Bakery Company, Nothing Bundt Cakes, and more.
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Related: Sustainably Crafted Flor de Caña Rum launches #TogetherForAGreenerFuture
AbilityFirst Food & Wine Festival Drinks
Beverages featured include Cocktails and Spirit Tastings from 1886 at The Raymond, Dulce Vida Tequila, Krafted Spirits, JuneShine, and Golden Road Brewing, along with specially curated Wines. Pasadena’s very own Cerveceria Del Pueblo will also be pouring their distinctive beers showcasing flavors and aromas from South America, and Califia Farms and PepsiCo will be serving non-alcoholic beverages.
Festival Worthy Cause
Proceeds from this year’s AbilityFirst Food & Wine Festival presented by CHUBB will directly benefit AbilityFirst which has targeted programming to help an individual successfully transition from childhood to adult life; providing employment preparation, training, and experience; building social connections and independence; and offering both their participants and their caregivers an opportunity to refresh and recharge through their recreational activities.
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AbilityFirst’s person-centered programs empower individuals to discover what is important to them in their lives, and to develop the skills that are important for them to achieve their goals.
Related: Eddie Vedder’s Sixth annual Ohana Festival returns in Dana Point Sept 30
AbilityFirst Food & Wine Festival Incredible Sponsors
Sponsors: Additional sponsors include, Bank of America, GHJ & Advisors, The Hartford, Longo Toyota-Longo Lexus among others.
AbilityFirst Food & Wine Festival Tickets
Ticket Information: The AbilityFirst Food & Wine Festival will take place on Sunday, June 5th, 2022, from 5:00 pm to 8:00 pm at the Historic Laurabelle A. Robinson House. For more information and to purchase Tickets directly to this year’s AbilityFirst Food & Wine Festival, please visit Tickets to AbilityFirst Festival of Fall 2022.
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WeHo’s Newest culinary experience: Blue Birdy Gastropub Opens on Sunset Strip Near legendary Whiskey A-Go-Go
Sunset Strip’s Blue Birdy Gastropub Opens Near legendary Whiskey A-Go-Go
Located two doors down from the legendary Whiskey A-Go-Go is a brand-new culinary experience.
Blue Birdy offers up some super tasty gastropub fare on the iconic Sunset Strip.
Blue Birdy opened its doors to amazing success in early 2024, due largely to its chef and owner JC Mahdavi.
JC is no stranger to success since he’s been in the restaurant business, having owned Joxer Daly’s in Culver City for many years. His formula is great food mixed with solid cocktail recipes. Joxer Daly’s is an Irish Pub/Sports Bar with a neighborhood feel, a true staple in the culinary landscape of Los Angeles.
He brings that same philosophy to Blue Birdy but with more of an upscale vibe.
Blue Birdy has a French-influenced menu. JC implements his family’s recipes, hailing from France, he knows what good mouthwatering food is and how to create it.
“I want my customers to feel comfortable at Blue Birdy,
a place that they can come to and leave the stress of their day behind,
enjoy great libations and wonderfully inspired gastropub cuisine.”
owner JC Mahdavi
Blue Birdy’s menu includes a wonderful specialty cocktail program, all made from scratch.
The Boom Ba Da packs a nice punch, with its smooth lemon flavor and gorgeous presentation.
Strawberry Fields is a nice refreshing blend of champagne vodka and strawberry puree, almost like a smoothy but with a nice marriage of citrus essences, which has a great mouth feel. Brunch items are huge and super tasty.
Their French Toast is unlike any other, with ube, cream cheese, and sugar-filled, it’s purple and really is amazing. The Short Rib Benedict is comfort brunch at its best, a must-try.
Their Noodle Salad is perfect for the health-conscious diner as well as their tempura asparagus. Entree menu items include Lemon Herb Chicken, Steak and Fries, Fish & Chips, Teriyaki Salmon, and lots of Burgers – all simply delectable.
Whatever you order, you too will be surprised at how great their food is.
The sparkling interior gives you an elegant hipster vibe. The subtle blue flowers that adorn the overhead light fixtures really create a cool, sensual feeling.
Striations of blue linear lines are part of the overall flooring. Highlighted on one wall is a floor-to-ceiling LED flat-screen TV wall, that is guaranteed to bring in many sports fans for those big-ticket games, with many additional screens both inside and out.
Blue Birdy can accommodate inside seating as well as a front street-level patio and a back patio for more of a secluded experience, it’s the perfect spot for a private party.
There are plans for different themed nights. So far, Tropical Thursdays are guaranteed to get your Salsa on. Friday will be dress-up Drag Night, and Saturday is Shabhaye Tehran-LA. With all of the viewing opportunities, any night or day is a sports theme, but whatever the occasion, Blue Birdy will make your Sunset Strip experience one to remember.
Vietnam Celebrates Art: Jérôme Peschard Launches Art Exhibition at the Sofitel Saigon Plaza in Ho Chi Minh City
Jérôme Peschard Launches Art Exhibition at the Sofitel Saigon Plaza in Ho Chi Minh City
For the past 60 years, Sofitel Hotels & Resorts has epitomised the essence of French art de vivre across the globe. As 2024 heralds its Diamond Jubilee, commemorated with a series of exclusive events at Sofitel properties worldwide, Sofitel Saigon Plaza, the paragon of French hospitality in Ho Chi Minh City, proudly inaugurated an extraordinary celebration of art.
![](https://dailyovation.com/wp-content/uploads/2024/06/From-Left-Betty-Qiffe-Pallard-Consul-General-Daniel-Stork-of-the-Netherlands-to-Vietnam-Nykky-Do-and-Milena-Padula-Spouse-of-Consul-General-of-Italy-to-Vietnam-1024x684.jpg)
From Left- Betty Qiffe Pallard, Consul General Daniël Stork of the Netherlands to Vietnam, Nykky Do and Milena Padula- Spouse of Consul General of Italy to Vietnam / photos courtesy of Nick Middleton for the Sofitel Saigon Plaza.
![](https://dailyovation.com/wp-content/uploads/2024/06/Painting-1-scaled-e1719530418374-684x1024.jpg)
photos courtesy of Nick Middleton for the Sofitel Saigon Plaza.
On the evening of June 21st, the Sofitel Saigon Plaza was the scene of a glittering event, marking the launch of a collaboration with the internationally renowned French Pop Artist, Jérôme Peschard.
![French Pop Artist Jérôme Peschard Portrait / photo courtesy of Stephane Thierry](https://dailyovation.com/wp-content/uploads/2024/06/French-Pop-Artist-Jerome-Peschard-Portrait-2-683x1024.jpg)
French Pop Artist Jérôme Peschard Portrait / photo courtesy of Stephane Thierry
The hotel’s lobby served as an elegant backdrop for an array of Peschard’s stunning oil paintings on recycled corrugated metal, showcasing his inspiration from French Indochina.
![](https://dailyovation.com/wp-content/uploads/2024/06/group-1024x684.jpg)
From Left- Tracie May, Milena Padula- Wife of Consul General of Italy to Vietnam, Sofitel Saigon Plaza Hotel Manager Alistair Minty, Lindsay Nutley, Consul General of Australia to Vietnam Sarah Hooper, Simon Pugh and Michael Hooper // photos courtesy of Nick Middleton for the Sofitel Saigon Plaza.
The event attracted an illustrious group of attendees, including Mrs. Sarah Hooper, Consul General of Australia to Vietnam; Mr. Daniël Stork, Consul General of the Netherlands to Vietnam; Mrs. Milena Padula, spouse of Italian Consul General Enrico Padula; and Mrs. Lê Hạnh, CEO of TVHub Vietnam. Distinguished guests also included Michelin Starred Chef/Owner Peter Cong Franklin of Ănăn Saigon, totalling one hundred and thirty of Ho Chi Minh’s leading tastemakers.
![](https://dailyovation.com/wp-content/uploads/2024/06/Painting-4-scaled-e1719530504956-684x1024.jpg)
photos courtesy of Nick Middleton for the Sofitel Saigon Plaza.
Guests enjoyed a selection of exquisite canapés, fine wines, and champagne while admiring Peschard’s captivating works. Adding to the allure, music by DJ Edge Pamute filled the space, and trendsetters Tracie May and Nykky Domodelled custom-embroidered Áo Dài, the national costume of Vietnam, designed by Peschard and couturière Giao Basson. A pop-up retail store showcasing Peschard’s merchandise collection also opened to the public, featuring a curated selection of home decor, limited edition numbered and artist-signed lacquer replicas of paintings, and an array of gift items. Both the boutique and the art exhibit will grace the Sofitel Saigon Plaza throughout the summer, concluding in early September.
![](https://dailyovation.com/wp-content/uploads/2024/06/Painting-2-scaled-e1719530437404-684x1024.jpg)
photos courtesy of Nick Middleton for the Sofitel Saigon Plaza.
This premier event highlighted the vibrant intersection of art, culture, and gastronomy, celebrating a unique fusion that will enchant visitors throughout the season, encapsulating Sofitel Hotel and Resort’s world of prestige and luxury.
![](https://dailyovation.com/wp-content/uploads/2024/06/Saigon_03-970x1024.png)
photos courtesy of Nick Middleton for the Sofitel Saigon Plaza.
“I’m deeply grateful to Sofitel Saigon Plaza for granting me such a fantastic platform to showcase my art. Although I am French, my heart is Vietnamese, and I’m thrilled to share my homage to Vietnam with their guests and visitors during the 60th Anniversary celebration of Sofitel Hotels and Resorts.” – Jérôme Peschard
“Marking 60 years of exceptional hospitality, we take pride in being a part of a legacy that consistently sets the standard for excellence in Asia, providing a unique experience for all modern travellers to explore Ho Chi Minh City through a French-inspired perspective.” – Mario Mendis, GM, Sofitel Saigon Plaza
ABOUT SOFITEL SAIGON PLAZA:
Sofitel Saigon Plaza harmonises the sophistication of French art de vivre with the vibrancy of local Vietnamese culture, delivering a luxury hospitality experience enriched by genuine heartfelt service. Conveniently located in a tranquil enclave on Le Duan Boulevard, Sofitel Saigon Plaza places you in the heart of Ho Chi Minh City’s business, cultural, and shopping district. The hotel boasts 286 rooms and suites adorned with refined décor and deluxe amenities, a fitness centre featuring advanced exercise equipment, and an outdoor swimming pool with breathtaking city views. Sofitel Saigon Plaza also features five dining establishments serving local and French cuisine, seven polished meeting rooms, and an opulent ballroom equipped with state-of-the-art facilities, making it the ideal destination for business, leisure, meetings, and gatherings.
ABOUT JÉRÔME PESCHARD:
Dubbed the “Gauguin of Vietnam,” Jérôme Peschard is a self-taught artist whose work reflects a life richly lived and creatively charged. His art bridges the past with the present, blending East and West, while drawing profound inspiration from his adopted home of Vietnam. Characterised by the use of oil on rusted corrugated iron sheets salvaged from local construction sites, his pieces reflect the very essence of Saigon – its history, development, people, culture, and vibrant spirit. Peschard’s unique fusion of Western pop art with Asian influences, inspired by comic book legend Jack Kirby and modern art icons like Basquiat and Warhol, continues to evolve as he explores new themes in his storytelling. In the dynamic energy of Vietnam, Peschard not only found his place in the world, but also his distinctive artistic identity.
Art Beyond the Glass (ABTG) returns for its 12th event on Sunday, June 30th, 2024 – The Original Bartender Art Festival
Art Beyond the Glass XII – The Original Bartender Art Festival Celebrates Cocktails, Art, Community & Inclusivity for All
Art Beyond the Glass (ABTG) returns for its 12th event on Sunday, June 30th, 2024, at the legendary Catch One nightclub!
More than 100 of LA’s top bartenders will make cocktails and showcase their artistic talents, with proceeds donated to Self Help Graphics & Art.
Since its inception, ABTG has raised more than $250,000 for arts-based nonprofits in LA and across the country.
![](https://dailyovation.com/wp-content/uploads/2024/06/ABTG-XI-Hotel-Bacardi-Eugene-Lee-1024x683.jpeg)
Photo Credits: Eugene Lee & Abigail Smith
Co-founded by Daniel Djang and Zahra Bates, ABTG is the original celebration of bartender artistry and widely regarded as one of the country’s premier cocktail culture festivals.
From painting to photography, live music, DJs and more, every ABTG showcases the creative pursuits of bartenders when they are not behind the bar.
“It’s hard to believe that what began as a casual conversation at Sunny Spot
in November 2011 has grown into this extraordinary event,”
Co-founder Daniel Djang
“The cocktail creativity and artistic talent of the bar community in LA and beyond never ceases to amaze me. We are so grateful for the generosity of our sponsoring brands and the numerous venues that have welcomed us into their spaces. Can’t wait to reunite with the extended ABTG family at ABTG XII!”
![](https://dailyovation.com/wp-content/uploads/2024/06/ABTG-XI-Class-Photo-Eugene-Lee-1024x613.jpeg)
Photo Credits: Eugene Lee & Abigail Smith
Art Beyond the Glass is taking place for the third consecutive year at Catch One, which is graciously being donated to ABTG XII for this exclusive event.
Located on Pico Boulevard in the heart of Los Angeles, this landmark nightclub was opened by Jewel Thais-Williams in 1973 as Jewel’s Catch One, a pioneering LGBTQ+ disco. Featuring state-of-the-art sound and lighting, the massive venue spans two floors and multiple indoor and outdoor spaces.
For the 12th annual Los Angeles event, Art Beyond the Glass is honored to be raising funds for Self Help Graphics & Art (SHG), which fosters the creation and advancement of new artworks by Chicana/o and Latinx artists through experimental and innovative printmaking techniques and other visual art forms.
Since 1973, SHG has been at the intersection of arts and social justice, providing a home that fosters the creativity and development of local artists. SHG establishes international collaborations and partnerships nationwide and creates worldwide cultural exchanges.
ABTG is once again partnering with their fiscal partner Another Round Another Rally, a nonprofit financial resource for the hospitality industry.
ARAR co-founder Travis Nass: “It is an honor to be a part of one of the most creative, innovative industry events across the country. We have always loved ABTG, and it is such a pleasure to be able to work with them again this year. We could not be prouder to work with this wonderful organization.”
ABTG will feature dozens of Bartenders from LA’s top bars and restaurants, including All Day Baby, Apotheke, Bar Flores, Bar Next Door,Death & Co, Fanny’s, General Lee’s, Level 8, Lustig, The Mermaid, Mother Tongue, Nativo, Roger Room, Scum & Villainy, The Varnish, along with pop-up bars and a special Legacy Team.
“Art Beyond the Glass has become so important to the bar community,”
Clare Ward
ABTG Head of Production
“Bartenders are makers. We make drinks. We make art. We make community. This is the perfect event to celebrate everything we do.”
![](https://dailyovation.com/wp-content/uploads/2024/06/ABTG-XI-Band-Abigail-Smith-1024x683.jpeg)
Photo Credits: Eugene Lee & Abigail Smith
Guests will also be able to buy bartender art, shop handmade items by bartenders, and bid on silent auction items.
![](https://dailyovation.com/wp-content/uploads/2024/06/ABTG-XI-Star-Trek-Smoke-Gun-Eugene-Lee-1024x695.jpeg)
Photo Credits: Eugene Lee & Abigail Smith
ABTG XII is being made possible by its generous sponsors: Amaras, Bacardi, Balcones, Barr Hill, Beam Suntory, Bushmills, Calisco, Deutsch Family, Dirty Sue, Filthy Food, Flor de Caña, Fords, Hedonistas, High West, Jack Daniel’s, Juliette, Kin, Liquid Alchemist, Mal Bien, Mommenpop, Montenegro, Pinhook, Proper 12, Real Del Valle, Ritual, St Benevolence, St George, Seedlip, Silvergrin, Spiribam, Tito’s, Tromba, True Believers, Underberg, West Coast Ice, and Zomoz.
Ticket information: ABTG XII will take place from 3pm to 7pm on Sunday, June 30, 2024, at Catch One.
General Admission tickets are on sale at the Catch One website for $65 per person until 3pm on June 30.
If still available, tickets will be sold at the door for $75 per person.Tickets to this event are only available for guests 21+ and over.
The all-inclusive ticket includes entry, cocktail samples, art gallery, entertainment and bar bites. In addition, guests will be able to purchase bartender artwork, buy raffle tickets and bid on silent auction items such as artwork, photography, rare spirits and more. All proceeds fromABTG XII will be donated to Self Help Graphics & Art.
# # #
About Art Beyond the Glass:
Art Beyond the Glass was founded in 2011 by Daniel Djang and Zahra Bates as a special event for bartenders to showcase their artistic talents when they’re not behind the bar. From cocktails to paintings, photography, live music, DJs, spoken word and more, ABTG is a celebration of bartender artistry inside and beyond the glass. Proceeds from every ABTG event are donated to a local arts-based nonprofit – to date, ABTG has donated more than $250,000 to these vital community organizations.
FOLLOW ART BEYOND THE GLASS:
Instagram: @abtgla Facebook: https://www.facebook.com/ArtBeyondTheGlass
Catch One
4067 W. Pico Blvd.
Los Angeles, CA 90019
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Actress Erin Michele Soto Rises Through Her Trauma to Return to Her Hit TV Series
Erin Michele Soto Rises Through Her Trauma to Return to Her Hit TV Series
Audiences know Erin Michele Soto from her work in the miniseries Shirley and Shelly and the TV series Studio City, the smash hit and Emmy – winning drama.
Around the world audiences see stars on red carpets, TV and movie screens; and often never consider the challenges these performers face to live their dreams.
So many people recognize a star’s good looks, their talent, the laughs and tears from the characters they portray. But the audience doesn’t really get to know the person behind that work. Today Erin is sharing a deeper look into her journey.
Erin Michele Soto Reveals Her Bright and Her Dark
Recently we had a chance to sit down with Erin Michele Soto and she revealed the brightest and the darkest moments of her story and the excitement yet to come.
Like so many, Erin moved to Southern California with big Hollywood dreams. But she did not become the struggling cliche. She had the talent and good fortune to quickly find work as an actress and as a dancer.
Tragedy on a Celeb-Filled Dance Floor
Erin Michele Soto’s grace on the dance floor quickly brought her attention. She found A-list work immediately in Modern, Ballet, Jazz dance genres. Stars of the stage, small screen and silver screen all demanded her time, attention and help.
Actress Erin Michelle Soto
Then as her star was rising, suddenly it all crashed down. Literally. One day in the middle of dancing, Erin fell, hit her eye and the trauma from the fall punctured her brain.
The next moments created a chronic ailment that took Erin over a year for her to recover. The glitz and glamour lifestyle was replaced with being bed-ridden and living a small, dark, lonely life.
Hearing Soto reflect back today, there’s still a pain in her eyes and her voice. But a growing strength and courage in her soul.
Was her journey hard? Yes. Painful? Yes. Encouraging? No.
But, Erin wasn’t done yet.
Ironically, her body really thought she was finished. She rarely left the house. She couldn’t socialize with friends. She forgot how to do the smallest tasks constantly, things like closing her house door; she would routinely black out as she walked through her neighborhood.
The things most people find common, this talented star was suddenly struggling to complete.
“No One Can See My Pain”
Even worse, her mind was playing tricks on her.
This normally proud, healthy, optimistic person was suddenly having thoughts of self-harm. It was a dark time. The good news is, she knew better. Luckily, she never acted on those dark, harmful thoughts.
Your Village Supports Your Recovery Journey
To meet Erin is to fall in love with her. Her energy, her spirit, her intelligence, her motivation. Luckily, even in her darkest moments after her trauma, Erin’s community rallied to cheer her on and find ways to help her while she struggled to live daily life. She bravely chose to get professional mental help which also supported her and returned her closer to light and happiness.
She learned to over-power her own thoughts and regain positivity. She now meditates daily and credits that mental strength with her return to courage and creativity.
“I used my imagination
to get back into the world”
Back on Set
Just over a year after her life-changing trauma, Erin was itching to get back to performing. The injury focused her true passions in using her voice in acting. Performing, acting, dancing. But she was dealing with a very foreign feeling: insecurity. Could she remember her dialogue? Could her body move as gracefully as it used to? Would she feel as comfortable acting as she did before?
As a performer, Erin had to “learn to walk” again.
Erin was eager to return and try. She chose a small, local theater in SoCal’s modest San Fernando Valley.
“To her surprise, relief and excitement,
all of her worries went away.”
To her surprise, relief and excitement, all of her worries went away. Her mind and body cooperated and she had a blast performing again in front of huge crowds.
“If something brings you joy,
push through your fears”
Today, Erin is busier than ever. She’s currently working on projects for both stage and screen, taking meetings as an actress for both tv and film.
She credits her friends, family, health professionals and community with helping her overcome her dark moments. Her continued meditation keeps her mind clear and strong.
As a performer, she’s excited to be in front of an audience – whether you’re watching her in-person on stage, on your television or on the big screen.
With confidence, motivation, discipline and support from your community, everyone can rebound from their challenges and return to what they love. Erin Michele Soto is a brilliant and inspiring example of this.
Follow Erin Michele Soto on her social media at:
https://www.facebook.com/OfficialErinMicheleSoto
https://www.instagram.com/erinmichelesoto
https://twitter.com/erinmichelesoto
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Holiday Weekend BBQ: Secret to Juicier Chicken? Shark Tank’s Turbo Trusser revealed by Brian Halasinski and Kirk Hyust.
Secret to BBQing a Juicier Chicken? Shark Tank’s Turbo Trusser revealed by Brian Halasinski and Kirk Hyust.
Want juicier chicken? Yes. More flavor? Yes. Get it all setup in seconds? Yes. Two guys who love good food decided to tackle the problem.
Luckily, a Chef and a Builder were on the team. And luckily the team has business smarts, creativity and can-do spirit. Lastly, the team got global attention by winning their way onto hit TV show Shark Tank where Kevin O’Leary got excited by the flavors, the team and their product.
Today Turbo Trusser partners Brian Halasinski and Kirk Hyust stopped by for a conversation about delicious food, creating a great team and the secret to cooking.
The below conversation was edited for length and clarity. Find the full conversation on our YouTube channel.
Can you guys share a memory about how being in the backyard with your family and friends inspired you to create the Turbo Trusser?
Brian Halasinski: Kirk and I have been working together on inventions for the last eight years and oftentimes we’ll have an idea that’ll come up and we’ll text each other and we’ll write it down in a notebook and then we’ll come and visit it later.
It just happened that I was getting ready to make chicken for my family and I was going to do a rotisserie chicken and I was trying to figure out how to tie this bird up with traditional strings. So I got my iPad and I’m watching a video.
I have to pause the video. My hands are covered in chicken juice. And after it was all done, it wasn’t done well.
I texted Kirk because he’s a trained chef from the culinary Institute. There’s gotta be a better way. We started working on the Turbo Trusser from there.
After your success on Shark Tank, Turbo Trusser has become a global hit. How have your backgrounds inspired where you are today?
Kirk Hyust: I’ve been a building contractor for 25 years. Before that I was a chef. I got burnt out [being a Chef] and then I started building things and that’s how Brian and I met. I renovated his house for him.
I was in the middle of inventing a wrench and Brian saw it [and said], ‘I want to start inventing too. You want to be inventing partners.’
We still haven’t quit our day jobs. We work seven days a week. Luckily working for us a lot of the time is cooking. Which is good.
You mentioned you are a trained chef. Tell us about your chef side.
Kirk Hyust: I went to the Culinary Institute of America in Hyde Park, New York. Classical French cuisine. We’re from Ohio, so I like meat and potatoes and hearty casseroles.
Do you have a favorite dish?
Kirk Hyust: Fettuccine Alfredo and Turbo Trusser chicken.
Brian, can we touch on your background and how how you ended up with TurboTruster?
Brian Halasinski: I have been in the pharmaceutical sales industry for the last 20 years. I have a fairly flexible schedule to where I’m on the road and can be on the phone and be multitasking quite a bit when I’m working.
I’ve had that entrepreneurial spirit in a way. Then when I met Kirk, he had invented this wrench and he was working on my house and he was there for it was a pretty decent sized project.
So over time we became friends. I became interested in the whole process of inventing.
And then with that, you could actually take your invention and license it to somebody, basically renting out your idea and collecting a royalty. Kirk and I always thought that would be great.
We did a couple of products and we licensed them. Didn’t end up working out […]. We learned a little bit about the failures. And then ultimately that day I texted Kirk and said, listen, we got to come up with a better way to trust a chicken or Turkey. And we looked out there and there was nothing available other than butcher’s twine, which has been the way it’s been done for a hundred years.
A huge majority of people cook chicken and turkeys the wrong way. That’s my assumption.
When we compare your final chicken to a poorly done chicken what’s the difference?
Kirk Hyust: Trusting actually is a technique that brings all the meat together. If you don’t trust a bird, you’re actually cooking five pieces of meat separately. You got two wings, you got two legs and thighs and a breast. What you do, when you truss a bird, you actually bring all the pieces together and it cooks as one piece of meat, so it’s cooked more evenly and it’s juicier.
If you don’t cook it, if you don’t tie it up, if you just throw it in the oven or on the grill, what happens is all the meat cooks separately. The breast is gonna be done before the legs. The wings probably are going to dry out and they’re going to be inedible. Because when you use the Turbo Trusser the wings are great.
It makes one ball of meat essentially and cooks it as one piece of meat instead of five.
Is it the ego of the grill master? Or how do we help people realize they can have a better bird?
Kirk Hyust: That’s a really good question because we get that a lot. People have never even heard the term truss. To truss a bird.
Your bird’s gonna be a lot better, but it’s gonna take you about five minutes to do it when it takes 20 seconds to use our product. Especially a Thanksgiving Turkey because that will dry out a lot faster than a chicken.
Brian Halasinski: With the Turbo Trusser, the way it’s designed it’s going to hold the stuffing in place too. So the stuffing’s not going to dry out the way it closes the cavity.
If you’re going to do a rotisserie, you absolutely have to tie that bird up or your legs and wings are going to be just flopping around the whole time.
Can we talk a little bit about the process going from zero to where we are today?
Brian Halasinski: It was when we came up with the concept.
First, we started making prototypes. We made them out of cardboard. Then we made them out of wood. Kirk’s got all these tools so we could easily cut things. Then through trial and error with prototypes that we could make cheaply, we ended up with a very similar design to what we have today.
Then from there, we found a local fabricating shop that was able to laser cut out some samples for us so we could actually cook with them. We did all these things, refining the process and refining the product down to where we wanted to make it. Then we had to make a decision: make this here in the U.S. or go overseas.
Kirk and I made a decision based on our beliefs and our values that we wanted to make it here in the U.S. Being in Ohio, we were close to Cleveland, Ohio. This was the rust belt. There’s still a lot of manufacturing here.
So within one hour of our headquarters, we were able to source everything we needed to mass produce and launch this product to the world from Canton, Ohio.
Kirk Hyust: We had six prototypes by the time we got to our seventh one. That was the one that we stuck with. We just kept refining the prototypes until we landed on the seventh one, which is that what in the stores or online.
Can you tell us a little bit about from prototype one to seven? How did we get there?
Kirk Hyust: When you’re doing a prototype, obviously you have to solve a problem. When you build a product, it has to work correctly or you’re going to get bad reviews.
But we started out with a couple different designs. We bought a chicken and a turkey; and we put this contour gauge on the leg, so that made the dips that you see now where the legs go into. Then we were in my shop, cutting it out and it looked like [bird] wings so we ended up putting the heads on it because it already had wings that the legs sat into the cradle.
It’s a lot of detail.
Kirk Hyust: Yes, exactly. We just got our patent […] issued for the very first time. Even if it’s a piece of stamp metal and 2 wires. How intricate it really is.
Kirk, between your chef skills and your contractor skills. A perfect combination of bringing those two skill sets together.
Kirk Hyust: It is. We have sales and numbers and Brian’s also creative. […]The technical stuff, the websites, we develop everything together, but we have our strengths, he has a master’s degree in business. So he’s trained really well for that.
So it’s lie our strengths and weaknesses definitely fit together with each other.
Can we just talk through in the most simple, basic steps, how to use the Turbo Trusser?
Kirk Hyust: It’s really very simple. I usually buy a five pound bird. [With] smaller birds, it still works. It goes up to a 10 pound chicken.
Then you take the plastic off, pull the packet of giblets and everything out of the inside. Rinse it off. Pat it dry with a paper towel and if you have time, put it in the refrigerator and let the skin dry out. Put the Turbo Trusser on it, hook the legs in, hook the wings.
Use duck fat or some kind of a binder to put your spices on it. Salt and pepper, your favorite rub, something spicy, something sweet. Coat it with some kind of oil, or ghee or olive oil.
Put it in the oven at 375 for an hour and a half until it hits 165 degrees. That’s pretty much in a nutshell how easy it is.
Brian Halasinski: The Turbo Trusser is just three pieces. You got the main piece. Then you have two hooks. The hooks are going to go through the holes on the body of the chicken. You’re going to put the sharp end through the hole. It’s going to lock into place with the other end.
So it’s simply, put the two hooks into the Turbo Trusser body. You hook them onto the wings. The legs go into the cradle and in 20 seconds, you’re done.
How do we get that strong-willed Backyard Grillmaster to give the Turbo Trusser a try?
Brian Halasinski: Just telling them to keep it simple and go back to what people have been doing for 100 years. And that’s using string to tie it up. Only we came up with a simpler solution. So it’s what everybody’s been people don’t do it because they’re intimidated, but now they don’t have to be. The turbo truss are so easy to use.
Anybody can use it. Even if you have dexterity problems, you’re never going to figure out how to, you’re not going to be able to tie up a bird if you have problems with your fingers, right? older people, maybe they have arthritis and it’s hard for them to tie a knot. Now with the turbo trusser, you can do that without fear and you can, it’s simple and effective.
As we wrap up, tell me about the Shark Tank experience.
Kirk Hyust: It was crazy.
Brian Halasinski: I’ll give you a high level view. We launched our product on November 1st of 2021.
Right away we went online and we applied for Shark Tank. It was 100% online. Before COVID they would do open casting calls like Like American Idol.
About 50, 000 people apply. They narrow that down to about 125 people that tape [a TV segment], and maybe 100 or so will end up airing on television for the season that you’re in.
So we apply, we have no sales, we don’t hear a word from them for a couple months. So we launched the product. We did pretty well. We sold like $50,000 worth of Turbo Trussers in the first two months of being in business with nobody ever heard of us.
We went back and we re-applied again, we got some sales numbers. Eventually they called. I Six months after we initially applied, they called us.
You basically work down through the process every week. They’re giving you something new to turn in, to make a video.
Our first video, we came up with the idea to wear the chicken and turkey costumes. We said we wanted to stand out. We know that Shark Tank is television. If it’s not good TV, people aren’t going to watch it. They loved it.
We made it all the way down through. We went all the way out to California and taped [our episode]. We ended up getting a deal with Kevin O’Leary, which was incredible.
Kirk Hyust: Brian’s a salesman. I’m not used to that. So when I was on Shark Tank, I messed my lines up. I went blank for a couple seconds. I missed my cue to go over to my spot and I was really flustered, but I recovered, but man, that was the worst part.
Tell us the website, social media, where to find you, where to browse your products, where to learn more about you.
Brian Halasinski: The first thing for our product is TurboTrusser.com.
You can make your decision if you want to buy from our website, or you can go to Amazon Prime across the country.
You can find us on all the regular social media at Turbo Trusser on Facebook, Instagram, TikToK
You can find me, Brian Halasinski on LinkedIn, connect with us and be happy to chat or answer any questions with anybody.
Kirk Hyust: I’m on LinkedIn as well.
You can reach out if you have any questions. I write a lot of the PPAs (provisional patent applications) and stuff. So any kind of questions, how to cook a good bird we’re accessible. We want to help we want to help anybody out there that we can, because we’ve had a lot of people help us along the way.
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Looking for a tasty new holiday treat? Nicki Minaj’s MYX Fusion’s answer is ‘One in a Melon’
Looking for a tasty new holiday treat? Nicki Minaj’s MYX Fusion’s answer is ‘One in a Melon’
Peach, Mango, Coconut, and now Watermelon!
Nicki Minaj’s Watermelon Moscato for the Holidays
Just in time for the upcoming holiday season, MYX Beverages presents the latest variety of fruit-infused wines: MYX Fusions Watermelon Moscato.
Nicki Minaj’s Moscato is full of holiday fun
This latest flavor is full of holiday fun and makes a delicious addition to your go-to lineup of refreshments.
Nicki Minaj’s Watermelon Moscato for the Holidays
This clean and crisp infusion offers a perfectly balanced blend of premium Moscato wine with natural juices from fresh, ripe watermelons. Bursting with flavor, this refreshing Moscato tastes like summer in a glass.
Nicki Minaj’s Moscato MYX Watermelon is everything you want
MYX Watermelon Moscato wine is everything you want in a light-bodied, thirst-quenching summer beverage. It’s smooth, slightly effervescent, and easy to drink.
The signature fruit-forward notes of Moscato shine through, while the delightful watermelon flavor provides a crisp, clean finish.
MYX Watermelon Moscato is very versatile
MYX Watermelon Moscato is very versatile, with a sweetness and lower alcohol level that pairs well with most foods. Serve it with fish, chicken, seafood, duck, and vegetables. It’s also a wonderful companion for your favorite ice cream, cookies, and cakes. Keep it on ice at your outdoor barbecue or beach party for easy summer refreshment.
Find MYX Fusions Watermelon Moscato at wine retailers, supermarkets, and convenience stores.
Find MYX Fusions Watermelon Moscato at wine retailers, supermarkets, and convenience stores. It comes in 4-packs of 187ml single-serve bottles (MSRP $9.99 to $10.99) and 750ML bottles (distributed by Royal Wine Corp; MSRP of $8.99-$9.99).
- 5.5% alcohol by volume
- Sold in 187ml 4-packs and 750ml bottles
- Crafted from Gordo Australian Moscato Grapes
- Gluten-free, OU Kosher certified
MYX Beverage LLC
Refreshing and bursting with big, bold flavors, MYX Fusions offers a full range of fruit-infused Moscato wines (Peach, Mango, Coconut, and Watermelon), Sangrias (Classic and Tropical), Concord Wine, and Light Wine (Rose and Chardonnay). All wines are created from top-quality imported wines from Australia, Spain, Italy, and Argentina. Get in the Myx and follow MYX everywhere at @MYXFusions.
Myx Fusions beverage company was started by Nicki Minaj.
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